CAAPA

2024 China Tourism and Leisure IP Empowerment Forum Successfully Held

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2024-03-20


2024 China Tourism and Leisure IP Empowerment Forum




On March 20, 2024, the 2024 China Tourism and Leisure Entertainment Industry Annual Conference - 2024 China Tourism and Leisure IP Empowerment Forum, hosted by the China Association of Amusement Parks and Attractions (CAAPA), was held in Beijing.


Ye Wen Zhi, Vice President of the China Tourism Scenic Spot Association and President of the Hunan Tourism Association


Feng Huan, Vice Chairman of the China Tourism Association IP Operation Professional Committee, Chief Operating Officer of CCTV Animation Group, and General Manager of an Education Company


Chen Zuy ao, Vice President of Huachang Fant Group


Wang Ying, General Manager of Tencent Video Platform Growth and IP Value-Added Department


Guo Yibing, General Manager of Auspicious Flying Theme Culture Company


Franz H HARARY FRANZ JOSEPH, Founder of arary Productions Inc.


Liu Jun, General Manager of the Cultural Tourism Department of Beijing Phoenix Digital Technology Co., Ltd.


Ye Baiyan, Deputy General Manager of the IP Department of Mini Creative Technology (Shenzhen) Co., Ltd.


Tian Dazhi, Chairman of Shanghai Jinwu Jinjiao Culture Technology Co., Ltd.


Ye Wen Zhi, Vice President of the China Tourism Scenic Spot Association and President of the Hunan Tourism Association; Feng Huan, Vice Chairman of the China Tourism Association IP Operation Professional Committee, Chief Operating Officer of CCTV Animation Group, and General Manager of an Education Company; Chen Zuy ao, Vice President of Huachang Fant Group; Wang Ying, General Manager of Tencent Video Platform Growth and IP Value-Added Department; Guo Yibing, General Manager of Auspicious Flying Theme Culture Company; Franz H arary Productions Inc. founder HARARY FRANZ JOSEPH; Liu Jun, General Manager of the Cultural Tourism Department of Beijing Phoenix Digital Technology Co., Ltd.; Ye Baiyan, Deputy General Manager of the IP Department of Mini Creative Technology (Shenzhen) Co., Ltd.; and Tian Dazhi, Chairman of Shanghai Jinwu Jinjiao Culture Technology Co., Ltd. shared their insights on topics such as "Deep Integration of IP Momentum and Cultural Tourism Planning," "The "Cartoon China" Strategy and the Diverse Integration of Local Cultural Tourism," "The Path and Dreams of IP Integrated Development," "Can a Drama Make a City Famous? Several Thoughts on Film and Television IP Empowering Cultural Tourism," "Auspicious Flying National Comic IP's Cultural Tourism Practice," "Exploration of the Touring Performance Business Model of Magic Show IP," "Digital Application of China's Traditional Classic IP Empowering Cultural Tourism," "'Game Dream IP Park' Multi-Dimensional Extension of Player Scene-Based Consumption Experience," and "VR Virtual Reality and Spatial Computing Integration of New Cultural Tourism Business Models - A Preliminary Exploration of the 'Khufu Horizon - Pyramid Immersive Exploration Experience Exhibition' Model."


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