CAAPA

List of major new cultural and tourism projects signed in February, involving commercial complexes, resorts, leisure and health preservation, etc.

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2025-03-02


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Recommended Important Cultural and Tourism Events

2025 China Tourism, Leisure and Entertainment Industry Annual Conference

March 18-20, Beijing





Editor-in-chief | Yang Ming

Editor | Jing Xiangyuan


According to incomplete statistics from the China Tourism Association (CAAPA), in February, there were 65 key domestic cultural and tourism projects (over 100 million yuan) signed, involving business complexes, resorts, leisure and health, and themed towns, etc. The signing brief is as follows:



Investment amount 9.2 billion

Quanzhou, Fujian Province signs three major cultural and tourism projects



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At the Quanzhou Private Economy Development Conference held on February 5, 64 major projects were signed on-site, with a total investment of 169.3 billion yuan, covering multiple fields such as new energy and new materials, electronic information, intelligent manufacturing, and cultural tourism economy.

In terms of cultural tourism economy, the Quanzhou Luojiang District Cultural Tourism Low-Altitude Economy Demonstration Zone project has a total investment of 5 billion yuan. It will use "cultural tourism + low-altitude economy" as a guide, make full use of relevant resources, and use EOD to enter the library and approve projects to help the construction of Luojiang District's low-altitude economy industrial park and the renovation and upgrading of the Xian Gongshan low-altitude cultural tourism experience center, red cultural tourism, and supporting projects;

The indoor ski resort and ice and snow project is planned to be located in the Zi Mao Town area of Jinjiang City, with a total investment of 2 billion yuan. It plans to build an indoor ski resort, resort hotel, cultural tourism business, etc., to create a first-class "ice and snow +" themed resort in Fujian Province;

The new ceramic capital hotel area cultural tourism commercial center is located in Dehua, with a total investment of 2.2 billion yuan. It plans to build a new cultural tourism complex space covering high-end hotels, underground commercial streets, ceramic cultural and creative sales, leisure and entertainment, etc., to provide tourists with diversified cultural experiences and tourism services, and create a new landmark for the integrated development of culture, commerce, and tourism.


Planned total investment 5.26 billion

A batch of cultural and tourism projects successfully signed in Shangqiu



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From February 26 to 27, the Shangqiu "Yin Shang Origin" Cultural Tourism Project Promotion Conference was successfully held. Some cultural tourism cooperation projects were signed on-site, with a planned total investment of 5.26 billion yuan.


The signed projects include: Shangqiu City Cultural Tourism Digital New Ecology Integration and Development Improvement Project, Shangqiu City Cultural Tourism Integration and Innovation Development Project, Renjia Courtyard Mapu Street Urban Renewal and Improvement Project, Suixian County Creation of 5A-level Beih Lake Scenic Area Infrastructure Improvement and Transformation Project, Gaoxin Town Dikuling Improvement and Transformation Project, Shangqiu Wuyue Plaza Suiyang Twelve Collection Cultural Tourism Complex Project, Longgangwan Rural Complex Research and Learning Project, Henan Yudong Eye Cultural Tourism Project, Low-Altitude Economy Industrial Development and EV TOL Demonstration Base Project, Ningling County Whole Region Research and Learning Operation Project, Mulan Cartoon and Film Project, Shangci Culture and Art Museum Project, Xiliu Village Cultural Tourism Health Base Project.



Investment 2 billion yuan

Wuhan Caidian District Wenling Tourism Complex Project signing


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On February 8, the Wenling Life City Spring Recruitment and Investment Seminar was successfully held in the Daji Street of Wuhan Caidian District, with 16 key projects signed on-site, with a total investment of 8.81 billion yuan.

Among them, the Wenling Tourism Complex project plans to invest 2 billion yuan to build an indoor theme park, commercial street, and boutique hotel, etc. The project covers more than 800 mu. After completion, it will become a large-scale indoor theme park in Central China, helping Caidian's integration of industry and city and consumption upgrades.


Total investment 1.68 billion
Three cultural, commercial, and tourism projects signed in Caidian District


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On February 3, the 2025 Spring Festival investment promotion project signing ceremony was held in Suohe Street, Caidian District, and 4 key projects were successfully signed, with a total investment of 1.68 billion yuan. The signed projects cover three major fields: commercial complexes, cultural tourism integration, and industrial upgrading.


It is reported that the Shishan Town commercial complex has an investment of 900 million yuan, covers an area of 50 mu, and plans to build a 33,000-square-meter textile industry e-commerce center, folk culture exhibition hall, and commercial villa cluster, creating a new landmark for the integration of industry and city; The Jinlong Fanguan cultural tourism project has an investment of 180 million yuan, relying on 40 mu of ecological farmland, developing characteristic catering, accommodation, and art studios, activating new scenarios for rural tourism; The Suohe Town commercial complex has an investment of 600 million yuan, laying out a 46.8-mu commercial and residential complex, and improving the regional commercial service functions;



Total investment 1.06 billion

Zhejiang Liandu Chushifeng Agricultural and Cultural Tourism Complex Project Signed



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On February 16, according to the WeChat public account of Liandu Release, the signing ceremony for the "Chushifeng Agricultural and Cultural Tourism Complex" project, with a total investment of 1.06 billion yuan, was held in Zijin Street, Liandu District, Zhejiang Province.


It is reported that the Chushifeng Cultural Tourism Complex project covers an area of 3,270 mu, with the core concept of "planting medicine under the forest, cloud-end health preservation, and Zen tea symbiosis." It plans to build a Yunfeng health preservation resort area, a digital agricultural workshop, a Zen tea coffee experience hall, and more than 20 other characteristic sections. The project combines Song Dynasty Chushi culture with modern AR technology for the first time, creating popular scenes such as the "Wisdom Buddha Hall" and "Sky Mirror Viewing Platform." It also connects a 2,500-mu Chinese herbal medicine planting base to create a "planting-processing-research and learning" green industrial chain.



Total investment 1 billion

Wuhan Chengye Cultural Tourism Ocean Park Project



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On February 26, the Wuhan Chengye Cultural Tourism Co., Ltd. Ocean Park project was signed.


It is understood that the Wuhan Chengye Cultural Tourism Co., Ltd. Ocean Park project has a total investment of 1 billion yuan. It is planned to be located in the Shiyan Olympic Sports Center in Hubei Province, covering an area of about 100 mu and a construction area of about 15,000 square meters. It is a comprehensive ocean park integrating leisure and entertainment, parent-child experience, science and education research, and technological innovation. After completion, the project's total turnover is expected to exceed 200 million yuan, and it can drive more than 500 million yuan in annual urban consumption.


Planned investment 1 billion
Two cultural and tourism projects signed in Dongtian Town


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On February 3, a concentrated signing ceremony for key investment promotion projects was held in Dongtian Town. A total of 12 investment promotion projects were signed at the event, with a total signing amount of 2.26 billion yuan, including two cultural tourism projects, with a planned investment of 1 billion yuan.

Quanzhou Beifa Leisure Tourism Co., Ltd. plans to invest 500 million yuan to develop the Dongshan Reservoir Cultural Tourism Integrated Development Project in Fengshan Village, Dongtian Town. The project is planned to cover 248 mu, primarily focusing on building a rural revitalization cultural tourism leisure resort, cultivating famous and high-quality fruits, and developing ecological three-dimensional aquaculture, among other comprehensive projects.

Nan'an Dongshang Investment Co., Ltd. plans to invest 500 million yuan to construct the Shifo Area Commercial and Residential Complex Project in Dongtian Town. The project's planned land area is 40 mu, with a planned construction area of 76,000 square meters, aiming to build a complex integrating residential, cultural tourism, and commercial service centers.


Total investment reaches 900 million yuan
Two cultural tourism projects signed in Jiudu Town


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On January 31, Jiudu Town's 2025 New Year's Spring Festival Family Reunion Symposium and Project Investment Promotion Event were held in Jiudu Town.

Two cultural tourism projects, the Jiudu Town Overall Urban Operation Project and the Jiudu Century Villa Tourism Accommodation Infrastructure Project, were signed on-site at the conference, with a total investment of 900 million yuan.


Over 870 million yuan

13 major cultural tourism projects signed in Yangzhou



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On February 25, the "Guangling Haoling" Yangzhou Guangling Ancient City Cultural Tourism Investment Promotion Conference was held in Shanghai. 13 cultural tourism industry projects were signed on-site, with a total investment exceeding 870 million yuan.


Signed projects include: Nanhexia Sci-Tech Community Project, Wanjiafu · Lisheng Hotel Project, Reconstruct · Qinhuaili Project, Maoye High-end Hotel Project, Zhu Ziqing Cultural Block Project, Huajiantang Urban Leisure Resort Hotel Project, Lvyangchun Tea Art Experience Project, Chinese Poetry Museum Yangzhou Branch Intellectual Cooperation Project, Guigu Phase III Featured Homestay Project, Manxinfu Hotel Project, Guangling Youwei Entertainment City Project, Suchang Street Digital Nomad Fashion Community Project, and Public Housing Partner Project.



Total investment 760 million yuan

12 cultural tourism projects signed in Mengzi City



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On February 19, according to information from the Yunnan Provincial Investment Promotion Bureau, Mengzi City, Honghe Hani and Yi Autonomous Prefecture, held a Residence and Cultural Tourism Investment Promotion Conference to accelerate the high-quality development of Mengzi City's cultural tourism and residence industries.

The promotion conference planned and launched 3 themed tourist routes and 20 key cultural tourism projects. 12 projects were signed on-site, including "Bise Shiguang" Residence Camp, Yuyu Qiangwei, and Mafang Village Homestay Hotel, with a total investment of 760 million yuan.


Total investment 605 million yuan

2 cultural tourism projects signed in Jiande



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On the morning of February 27, at Jiande City's Mobilization and Deployment Conference for Deepening the "Ten Million Project" in the New Era to Narrow the "Three Gaps" and the Promotion Conference for High-Quality Construction of a "Happy and Livable City, a Cultural Tourism Co-prosperity Model," a project signing ceremony was held. Five major projects were centrally signed, covering aspects such as agricultural product processing industrial parks, tourist resorts, and cultural tourism complexes.

Among them, two cultural tourism projects are involved: Qiantan Longshan Xushui Immersive Landscape Theme Park, located in the Dafan Village area of Qiantan Town, with a planned investment of 500 million yuan. It will include indoor and outdoor water parks, indoor ice and snow parks, aviation-themed parks, resort hotels, cultural experience zones, etc., creating a comprehensive cultural tourism holiday destination integrating leisure and entertainment, family vacations, cultural experiences, low-altitude economy, and study tours.

The Xiaoyin Agricultural Cultural Tourism Complex Project is located in Sandu Town, with a total investment of approximately 105 million yuan, implemented in 3 blocks. The Chunjiangyuan block includes the construction of a high-end riverside hotel and the utilization of idle fish ponds and water surfaces to create leisure fishing spots; the Wuxiang block, combined with the continuous renovation of traditional villages, utilizes the eighteen-bend mountain road from Wuxiang to Pujiang (Wupu Line, about 30 kilometers) to create a cycling and self-driving project similar to the "Little Sichuan-Tibet Line" in western Zhejiang; the Qianyuan Village block involves the construction of a high-mountain hotel project and the transfer of surrounding mountainous land in Bamuqiu, Qianyuan Village, Sandu Town, for the development of hotel-related facilities, agricultural picking, and mountain sports.


Total investment 210 million yuan

Cultural Tourism and Health Care Project signed in Shatian Town, Xinfeng County



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On February 6, the Shatian Town People's Government and Guangdong Guhuishan Cultural Industry Investment Co., Ltd. held a signing ceremony for the Rural Cultural Tourism and Health Care Complex Project.

It is reported that this signed project is located in Changyin Village, Shatian Town, with a total investment of 210 million yuan. The project area covers approximately 4910 mu, and the project is planned into three major phases: Phase I will construct characteristic Hakka homestays and an agricultural culture park; Phase II will construct a health care hotel and a water park; Phase III will construct characteristic study tours, national defense education bases, and develop forest health greenways to enhance project quality.


Pingtan Comprehensive Experimental Zone

Multiple cultural tourism projects signed



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On February 6, the Pingtan Comprehensive Experimental Zone held a Spring Festival Symposium. At the meeting, a total of 20 projects completed a centralized signing ceremony, with a total investment of 6.042 billion yuan, covering multiple key industrial areas such as cultural tourism, emerging industries, digital economy, marine economy, and funds. The cultural tourism sector includes Qingchen Coastal High-end Hotel and Health Care Complex Project, Tannan Bay Five-star Hotel Project, Dongxiang Island Mountain and Sea Resort, Manned Tourist Submersible Project, and Strait Aerospace Experience Project.

Strait Aerospace Experience Project Cooperation Agreement. The project plans a total investment of 200 million yuan and is proposed to be located at the Pingtan Zhuyu Bay Film and Television Base. Based on the base, it will develop aerospace experience halls, rocket parks, airplane squares, and other formats, focusing on aerospace technology experience and popularization of knowledge to create a tourist destination combining an experience hall and a study tour base.


Transaction amount 176 million yuan
Lubao Creek "One River, Two Banks" Water Economy Project signed


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On the morning of February 25, Foshan City held a signing ceremony for the Lubao Creek "One River, Two Banks" Water Economy Project in Lubao Town, Sanshui District. The project recently underwent an online limited-time bidding at the Guangdong Environmental Exchange, and ultimately, Guangdong Xujiang Cultural Tourism Holding Co., Ltd. won the 20-year operating right with a transaction price of 176 million yuan.

It is reported that this project will implement water cultural tourism projects in the 11-kilometer section of Lubao Creek, the 1.4-kilometer Liuzaichong Greenway, and the 206 mu of cultivated land in Huangjia Zhuyuan. It will connect resources such as riverside industries, shipping, cultural tourism, health care, and ecology to develop leisure projects such as dragon boat bases, inland river cruises, dragon boats and kayaks, riverside camping bases, river beach resorts, water parks, and agricultural study tours. It aims to develop green industries like water sports and agricultural study tours, turning Lubao Creek into an ecologically livable, industrially prosperous, and culturally vibrant waterfront economic belt.


Estimated total investment 140 million yuan
Fengyang Town Baijiu Cultural Tourism Integration Industrial Park Project signed


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On February 5th, Lianzhou Rongmei WeChat official account released a message. The Fengyang Town Baijiu Cultural Tourism Integration Industrial Park project signing ceremony was successfully held at the Fengyang Town Government.

It is understood that the Fengyang Town Baijiu Cultural Tourism Integration Industrial Park project is located at the former site of the 711 military factory near Liangjia Village Committee. The total investment is expected to be 140 million yuan, with 30 million yuan in the first phase. This will be used to construct winery buildings, aged liquor storage, liquor culture display areas, office buildings, and accommodation areas, creating a Baijiu cultural tourism integration industrial park. The expected annual revenue is 20 million RMB, creating nearly 100 jobs for nearby villagers.


Investment of approximately 130 million

Huangshan Yunwu Tea Culture Exchange Center Project Successfully Signed



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On the afternoon of February 10th, the Huangshan Yunwu Tea Culture Exchange Center project was successfully signed.


It is understood that this project, introduced by Tangkou Town, is located in Shancha Village, Tangkou Town. With an investment of approximately 130 million yuan, the project includes a Yunwu workshop, a Yunwu Tea Museum, a new Chinese teahouse, tea culture themed guesthouses, and an ecological tea garden sightseeing base, covering a series of services including "food, accommodation, travel, shopping, and entertainment." It aims to become a comprehensive agricultural and cultural tourism integration industrial complex for R&D, production, sales, tasting, and promotion of tea technology extension products.



Total investment of 120 million

“Pingfengshan·Huaxiagu” Project Signing



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On the afternoon of February 26th, the “Pingfengshan·Huaxiagu” project was officially signed.


It is understood that the “Pingfengshan·Huaxiagu” project is invested and constructed by Suzhou Yuanko Ecological Construction Group Co., Ltd., with a total investment of 120 million yuan. The project is planned to be implemented in two phases, gradually building a complete industrial chain and tourism ecological circle.    Phase One “Pingfengshan·Huaxiagu”: Utilize the main roads and existing water systems to create a romantic cherry blossom belt and an elegant pear blossom belt, forming a magnificent plant landscape belt; Existing farmland will be organized into a high-standard farmland sightseeing belt, and a "two-heart three-belt" pattern will be constructed around the garden center and visitor center. At the same time, by renovating and upgrading existing residences, incorporating creative commercial formats such as flower guesthouses, flower restaurants, and flower art workshops, it will drive village collectives and villagers to participate in production and operation, forming a production and sightseeing one-stop industrial chain. Phase Two “Pingfengshan·Camping Site”: Relying on existing mountain forests and reservoir resources, Flat Level the site and plant autumn-colored plants to create a gorgeous colored leaf belt and a camping base. By organizing a variety of outdoor activities, it will create a comprehensive tourism destination integrating leisure, entertainment, and experience.



Investment of approximately 105 million

Gantang Taiping Wushi Part-time Tourism Project Signing


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On the afternoon of February 14th, the Anhui Gantang Taiping Wushi Part-time Tourism Project was signed.


It is understood that this project has an investment of approximately 105 million yuan. The construction includes the renovation of boutique guest rooms in guesthouses, the Longmen Reservoir loop trail, the construction of landscapes around the reservoir area, and cloud landscape lighting. It aims to become another boutique guesthouse benchmark in Huangshan District. After completion, the Longmen Reservoir will become a tourist destination integrating natural scenery and modern technology, attracting more tourists to experience the natural beauty and cultural charm of Gantang Town.



Total investment of 100 million

Meitan County National Outdoor Sports Holy Land Construction Project Signing



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On February 26th, the Zunyi Working Group of Meitan Group of the Guangdong Provincial Guangdong-Guizhou Cooperation Working Team signed a strategic cooperation agreement with Guangdong Wanmei Group and Guangdong Xinzhong Sports Group Co., Ltd. for the construction of the Meitan County National Outdoor Sports Holy Land project. With a total investment of 100 million yuan, they will jointly create the "China Tea Sea·Zunyi Meitan Marathon" event brand and the "China Outdoor Sports Holy Land" training base, jointly embarking on a new journey of sports economy led by A-level marathon events.


It is understood that the three parties will carry out in-depth cooperation in project categories, event operation, brand promotion, infrastructure construction, and talent cultivation, jointly creating an internationally influential marathon event brand and jointly promoting the marathon sports economy as a new highlight of East-West cooperation.


Recommended Important Cultural and Tourism Events

2025 China Tourism, Leisure and Entertainment Industry Annual Conference

March 18-20 Day ·Beijing


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