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This week, 20 key cultural and tourism projects were signed and updated, with the highest investment reaching 3.08 billion yuan | CAAPA Cultural Tourism Investment Weekly Report

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2025-03-08


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Recommended Important Cultural and Tourism Events

2025 China Tourism, Leisure and Entertainment Industry Annual Conference

March 18-20, Beijing






Editor-in-chief | Yang Ming

Editor | Jing Xiangyuan

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Internet


According to incomplete statistics from the China Tourism Association (CAAPA), this week (March 1-7), there were 20 key cultural and tourism projects with domestic signings and updates, with the highest signed amount of 3.08 billion yuan. The signing briefing is as follows:



Total investment of 3.08 billion yuan

Qingdao International Skiing and Combat Sports Center Project Signing Qingdao International Skiing and Combat Sports Center Project Signing



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On the morning of March 1, the "Mountain and Sea Tide Rises, Hongdao Invites You" Qingdao City Chengyang District Hongdao Street Cultural and Tourism Resources Promotion Conference was successfully held. During the conference, projects such as the Qingdao International Skiing and Combat Sports Center Project and the Hongdao East Dayang Community "Dual-Age Co-cultivation" Medical Care Project successfully signed with Hongdao.
Among them, the Qingdao International Skiing and Combat Sports Center project has an investment of 3.08 billion yuan and covers an area of 230 mu. It will create an ice and snow sports center with the functions of "ice and snow sports + competition + events + fun + experience" and an e-sports center with professional boxing e-sports venues and events as the core. The project is planned to be completed in March 2028, and the expected annual number of tourists will reach 300,000.



Planned investment of 2 billion yuan

Wuhan Wildlife Kingdom Project Cooperation Signing



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On March 1, the Wuhan Wildlife Kingdom project cooperation signing ceremony was held. Zhu Yanfei, general manager of Wuhan Xihu Wildlife Kingdom Tourism Co., Ltd., signed cooperation agreements with EDG Company (USA), Shanghai Juchuang Multimedia Production Co., Ltd., and FLOW Productions Limited (Italy).


This cooperation will integrate the advantages of all parties, and carry out in-depth cooperation in planning and design, project development, animal introduction, and operation management, aiming to build the Wuhan Wildlife Kingdom into a world-class wildlife theme tourism resort integrating animal display, science education, interactive experience, ecological tourism, and leisure vacation.


It is understood that Wuhan Xihu Wildlife Kingdom Tourism Co., Ltd. plans to invest 2 billion yuan to promote the upgrading of the Wuhan Wildlife Kingdom, and it is expected that the annual number of tourists will reach 5 million after 5 years.



Investment of 1.3 billion yuan

Guangxi Nanqiao Market Area Cultural, Commercial and Tourism Complex Project Signing



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On March 3, Yulin Yuzhou District, Guangxi held an investment promotion oath-taking conference. At the conference, 5 projects were signed, namely the Nanqiao Market area cultural, commercial and tourism complex project, the rose compound peptide drug factory project, the low-altitude economy future city project, the peanut trading market digital platform project, and the traditional Chinese medicine slice processing project, with a total investment exceeding 4 billion yuan. The projects involve cultural tourism, manufacturing, trade circulation, and livelihood projects.



Total investment of 250 million yuan

Hubei Huanggang Milaqi Happy World Project Signing



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On March 3, the Huanggang Milaqi Happy World project signing ceremony was held at the Hubei Huanggang Municipal Investment Service Center.


It is reported that the Huanggang Milaqi Happy World project has a total investment of 250 million yuan, and the construction content mainly includes 36 amusement projects such as Ferris wheels, jungle roller coasters, carousels, Shenzhou flying saucers, bumper cars, space walks, and self-control airplanes. After the completion of the project, it will effectively fill the gap in large-scale amusement projects in the main urban area, inject new vitality into the economic development and cultural prosperity of the main urban area, and provide citizens in the Wuhan-Ezhou-Huanggang-Huangshi metropolitan area with a new cultural and entertainment experience.



Total investment of 180 million yuan

Mantang Hot Spring Health and Wellness Resort Cultural and Tourism Comprehensive Development Project Signing



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On March 6, the Mantang Hot Spring Health and Wellness Resort Cultural and Tourism Comprehensive Development Project in Aizi Town, Shixing County was officially signed. The project has an investment of 180 million yuan and aims to promote high-quality development of town tourism through the construction of high-end resorts, amusement parks, water amusement facilities, research and study bases, agricultural tourism, and tourist hotels.


It is reported that the Mantang Hot Spring Health and Wellness Resort Cultural and Tourism Comprehensive Development Project, which was signed this time, covers rich investment and construction content. The high-end resort combines the local natural scenery and Hakka cultural characteristics to create a unique leisure resort, which will provide high-quality vacation experiences for tourists to the Mantang Hakka Dawei 4A scenic area; amusement parks and water amusement facilities will bring joy and excitement to family tourists, meeting the entertainment needs of tourists of different ages; the construction of the research and study base will further excavate and inherit the Jiu Ling culture and the walled village culture of Aizi, providing a platform for teenagers to learn and practice; agricultural tourism projects will rely on the rich agricultural resources of the local area to create rural tourism products integrating sightseeing, picking, and experience; the operation of tourist hotels will improve the reception capacity of Aizi Town and provide tourists with more convenient and comfortable accommodation services.



Shanghai Qingpu Fangyanqing Cultural and Tourism Project Signing



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On March 5, the 2025 Yangtze River Delta Ecological Green Integrated Development Demonstration Zone Developer Alliance Major Project Matching Conference was held. A total of 6 major industrial projects were signed at the conference, covering new economic fields such as cultural and sports tourism, intelligent manufacturing, and low-altitude economy, with a total investment of approximately 4.07 billion yuan.


Among them, the Fangyanqing Cultural and Tourism Project will introduce well-known digital cultural innovation enterprises in the industry to build and operate headquarters, covering digital light and shadow, digital technology, immersive performances, AR, VR, intelligent media, cultural theme homestays, etc., incubating immersive cultural IPs, immersive cultural and tourism application scenarios, and whole-region holographic immersive tourism experience lines, serving the construction of Zhujiajiao Ancient Town's immersive cultural and tourism destination.



“Snow on Plum Branches” Ice and Snow Park Officially Signed



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On February 28, the “Snow on Plum Branches” Ice and Snow Park officially signed with Dali Guangfo Smart City.


It is reported that the project is located on the third floor of Building 11 of Guangfo Smart City, with a construction area of approximately 3,000 square meters. According to the plan, the ice and snow park mainly includes three sections: ice and snow park, ice and snow photography base, and ice and snow cafe. Inside the ice and snow park, the indoor temperature will be maintained at -5℃ to -10℃, and tourists can enjoy ice skating, indoor snowfall, various snow activities, and ice and snow aurora.



Project Progress Update


Total investment of approximately 20 billion yuan

Taikoo Li Julong Wan

Expected completion in the first half of 2027



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On March 3, Taikoo Land announced that a new retail project jointly developed with Guangzhou Zhujiang Real Estate Group Co., Ltd. was officially named Taikoo Li Julong Wan Guangzhou (Taikoo Li Julong Wan Guangzhou). This project is Taikoo Land's first Taikoo Li project in the Guangdong-Hong Kong-Macao Greater Bay Area.


Located in the core area of Bai Etan, Liwan District, Guangzhou, Taikoo Li Julong Wan Guangzhou has a total commercial operating area of approximately 400,000 square meters and a total investment of approximately 20 billion yuan. It will integrate retail, waterfront landscape, and cultural experiences, and practice the concept of green and sustainable development. The project is planned to be completed in phases starting in the first half of 2027. Starting from the end of 2025, exhibitions, large-scale events, pop-up stores, and other exciting experiences will be held successively to activate the commercial atmosphere and connect the community in advance.



Planned total investment of 4.3 billion

Huachang Fantasi Xiaogan Project

19 out of 21 individual buildings have been successfully topped out



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March 5, Xiaogan Tourism WeChat Official Account. Since the commencement of construction in June last year, the Huachang Fantasi Xiaogan project has progressed smoothly. As of now, 19 out of 21 individual buildings in the park have been topped out, and the surrounding supporting roads have all started construction, with plans for completion by the end of this year. Commercial supporting facilities and residential environment improvement projects are also progressing steadily as planned.


The project covers a total planned land area of approximately 1135 mu, with a total investment of 4.3 billion yuan. It includes three major sections: Fantasi Culture and Technology Innovation Demonstration Park, "Bear Infestation" Water Sports Base, and "Bear Infestation" themed hotel. Among them, the Fantasi Culture and Technology Innovation Demonstration Park will be built around dinosaur culture and Xiaogan's characteristic culture, creating 9 exclusive large-scale themed amusement projects, 43 sets of outdoor amusement facilities, and hundreds of characteristic leisure landscapes, themed restaurants, and shops.



Total investment of 2.5 billion

Sanya Haitang District "Haitang Story" Project

Planned for trial operation at the end of December



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March 1, according to Sanya Daily. The main structure of the north area of the Sanya Haitang Story tourism project has been completed, and the foundation pit excavation work for the south area has been completed. It is reported that the north area of the project will complete its completion acceptance before the end of March and is planned to start trial operation at the end of December.


It is reported that the "Haitang Story" has a total investment of 2.5 billion yuan, a planned land area of 146 mu, and a total construction area of approximately 163,000 square meters. Located at the intersection of Longhai Road and Tengqiao Road in Sanya Haitang Bay, it plans to build four commercial themes: Haitang Alley, Feasting All Directions, Haitang Fantasy Night, and Art Center, integrating functions such as "food, art, experience, shopping, and socializing".



Planned investment of 2.5 billion

Dezhou Dream City International Tourism Resort

EPC project bidding plan released



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On March 5, the Dezhou Public Resource Trading Center website announced the bidding plan for the Dezhou Dream City International Tourism Resort EPC project: with a planned investment of 2.5 billion yuan, it will be built north of Ling'an Road and east of Dezhou Outer Ring Road in Lingcheng District, Dezhou, covering an area of approximately 871 mu.


The project is located in Lingcheng District, Dezhou City. Construction includes: Happy World, Dream Theater, Water World, Pet World, Parent-Child World, Visitor Center, Hot Spring Town, Food Street, Star Avenue, Dream Hotel, and other recreational supporting facilities.



Planned investment of 1.6 billion

Hainan Dinosaur Exploration World and Longyin Lingshui Tourist Service Station Project

Officially started



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On March 1, the Hainan Dinosaur Exploration World and Longyin Lingshui Tourist Service Station started construction in the Changshuiling area of Lingshui. The project, with a planned investment of 1.6 billion yuan, will combine "dinosaurs + rainforest" to create a world-class rainforest leisure resort and international science and education base integrating mountain and water strolling, nature exploration, adventure sports, immersive entertainment, forest therapy, science and education research, and themed accommodation.


It is understood that the Hainan Dinosaur Exploration World has a planned area of more than 3900 mu, deeply fitting the overall tourism development plan of Lingshui. Based on the unique rainforest ecological resources, cleverly integrating the local Li and Miao culture of Lingshui, and deeply adding dinosaur IP, the project plans a globally innovative ecological museum-type resort center—the Dinosaur Exploration Base, including a protection research area, an immersive three-dimensional land, sea, and air D-show performance cluster, and other characteristic sections.



Total investment of approximately 1.1 billion

Foundation laying ceremony for Xinjiang Kashi Qidi Central Asia Friendship Ice and Snow World Project



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On March 1, a foundation laying ceremony was held in the Kashi Economic Development Zone, Xinjiang, for the construction project of Qidi Central Asia Friendship Ice and Snow World.


It is understood that the Qidi Central Asia Friendship Ice and Snow World construction project is Xinjiang's first ice and snow-themed new entertainment complex project, covering an area of 118 mu, with a total investment of approximately 1.1 billion yuan. It plans to build an indoor comprehensive ice and snow theme park integrating ice and snow tourism, cultural experience, sports competition, and ecological leisure.



Total investment of 650 million

New progress in Jiangsu Yuncheng Salt Lake Vitality Valley Resort Project



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March 6, according to the Yancheng Release WeChat Official Account. Since the start of construction in April 2024, the construction of the Yuncheng Salt Lake Vitality Valley Resort Project has progressed rapidly. It is reported that the main structures of Buildings 1 to 7 have been completed, and it is expected that all construction will be completed around May this year. The excavation work for Building 8 (Children's Growth Center) and Building 9 (Castle) is currently underway.


The Yuncheng Salt Lake Vitality Valley Resort Project has a total investment of approximately 650 million yuan and is constructed in two phases. It will create a Salt Lake Happy World theme park, a Haoyun Outlets commercial town, a food museum, a children's growth center, an ice and snow park, a water park, and a tourist resort hotel, aiming to create a comprehensive resort destination and an innovative cultural, commercial, and tourism complex integrating shopping, entertainment, culture, and leisure.



Total investment of 437 million

Gansu Zhangye Danxia Town Phase II Project Officially Starts



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March 5, according to the Zhangye Danxia Scenic Area Management Committee. Recently, the Phase II project of Danxia Town, with a total investment of 437 million yuan, has officially started construction.


It is understood that, as a core supporting project for the improvement and expansion of the Danxia Grand Scenic Area, this project will focus on geological research and study, cultural experiences, and ecological tourism, creating a cultural and tourism integration demonstration area that combines "science education, night-time economy, and ecological vacation," to help the high-quality development of the Zhangye Danxia Grand Scenic Area's cultural and tourism industry. Covering an area of 208 mu, it is planned to build a geological research and study center, Danxia Night, a group of themed guesthouses, dormitories, wooden cabin campsites, and space capsule campsites. Among them, the Danxia Night project will be a key project, with a total area of about 60 mu. Referencing offline cultural and tourism formats such as Datang Never Sleeps City, Dason Never Sleeps City, and Northeast Never Sleeps City, it is planned to create a Never Sleeps City project belonging to Gansu Province.



Total investment of approximately 400 million

The "Suzhou Eye" Ferris wheel will be completed and put into use at the end of March



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On March 6, according to a message from the Suzhou Industrial Park public account. The "Suzhou Eye" Ferris wheel will be completed and put into use at the end of this month.


It is understood that the "Suzhou Eye" Ferris wheel has a total investment of approximately 400 million yuan, is 128 meters high, and has 28 spacious cabins, each of which can accommodate 25 people, and takes about 30 minutes to complete one rotation. The cabin design integrates modern technology and artistic aesthetics, using a rotating space capsule design. Not only is the exterior more futuristic, but the interior space is also more comfortable. Six specially designed themed cabins include various functional scenes such as dining, meetings, and parties, pushing the Ferris wheel experience to the peak. Whether it's a business banquet or a gathering with friends, you can find a place here.



Investment of 100 million

Large-scale national style real-scene show will be

launched in Chengdu Rongcheng Paradise in the middle and lower half of this year



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On March 6, according to a message from the Chengdu Rongcheng Cultural Tourism City service account. The first large-scale national style real-scene show in Southwest China—"Dream Back to Nanqiao"—will be launched in Chengdu Rongcheng Paradise in the middle and lower half of this year.


As a new masterpiece of Dujiangyan's integration of culture and tourism, "Dream Back to Nanqiao" has an investment of 100 million yuan. Based on the profound historical and cultural heritage of Dujiangyan, through the perfect fusion of modern stage technology and traditional art, it cleverly connects the landscape, water conservancy wisdom, folk customs, and historical culture, presenting a vivid picture of Dujiangyan and presenting the audience with a cross-millennial dialogue.


According to the introduction, the large-scale national style real-scene performance "Dream Back to Nanqiao" will set up more than 4,000 seats, a super-large viewing and performance space that breaks away from traditional closed theaters, and relies on a mountain device over 10 stories high. Using naked-eye 3D, water curtain projection, fog forest laser, mountain giant screen projection, and other high-tech stage designs, combined with the performances of more than 200 professional actors, as well as wire flying, lifting stages, and other scenes, it creates an immersive viewing and performance experience with great impact and experience. The entire performance is expected to last more than 60 minutes, allowing the audience to experience up close the unique charm of various art forms such as intangible cultural heritage skills, poetry, songs, national music and dance, and martial arts performances.



The Shandong Wei·Zhihai Harbour Bay project is expected to

officially open on June 28



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According to the introduction, the Shandong Wei·Zhihai Harbour Bay project has currently completed 81% of its investment attraction work and is expected to officially open on June 28.


The Wei·Zhihai Harbour Bay project is located at the original old port wharf, with a total construction area of approximately 118,000 square meters. Inspired by the "giant whale going to sea," the project plans to create an underground two-story, three-story urban super commercial and tourism center, building six themed spaces: a digital oceanarium, a city youth center, a pet-friendly center, a child-friendly center, a love-themed square, and a sea-view sports field. It includes scenes such as the Whale Eye Hall, the old port wharf, the coastal night economy vitality zone, and the rooftop sea-viewing platform, creating a "city living room" for Weihai citizens and tourists that combines shopping, leisure, sports, entertainment, and internet celebrity photography.



The Dongyou Palace project of the Shandong Yantai Kongtong Scenic Area

(Jiutian Street area) main structure is fully topped out



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On March 5, according to Yantai Daily. The main structure of the Dongyou Palace project (Jiutian Street area) of the Yantai Kongtong Scenic Area project has been fully topped out. After the completion of Jiutian Street, it will have a network-famous street area and building group centered on cultural themes and regional characteristics, enhancing the immersive experience for tourists and expanding new scenarios for the integration of culture, business, and tourism.


It is understood that the Kongtong Scenic Area project takes Eastern mythological legends as its highlight and a fairyland island as its theme, divided into four spatial groups: the wharf leading area, the hotel area, the Dongyou Palace, and the Baxian Street. The planned total construction area is approximately 102,600 square meters, focusing on creating an immersive cultural and entertainment tourism scenic area that spans four mountains and three bays. Based on the fairy tale legend of traveling through the secrets of the sea and sky, it will create China's first fairy tale cultural theme tourism resort island.



T-PARCO Tianjin Yueli Field officially starts construction



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On the morning of March 5, the groundbreaking ceremony for the T-PARCO Tianjin Yueli Field project was held in Hebei District, Tianjin.


This project is an upgrade and transformation of the original Tianle Mall, with a design core of "youth, culture, art, and fashion." It targets three core customer groups: urban youth pursuing exquisite lifestyles, tourists who are keen on cultural experiences, and enthusiasts of sports, two-dimensional culture, and vintage culture. Through the three labels of "trend origin, art co-creation, and cultural renewal," it aims to become a window for outsiders to view Tianjin and a window for Tianjin locals to view the world.


Recommended Important Cultural and Tourism Events

2025 China Tourism, Leisure and Entertainment Industry Annual Conference

March 18-20, Beijing





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