CAAPA

The Seminar on Cultural and Tourism Empowerment for Rural Revitalization and the Recruitment Event of the China Tourism Association’s Rural Revitalization Professional Committee Were Successfully Held.

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2026-03-19


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On March 19, the China Amusement Park Association (CAAPA), in collaboration with Xiangban Culture & Tourism, hosted… The Symposium on Cultural and Tourism Empowerment for Rural Revitalization and the Recruitment Meeting of the China Tourism Association’s Rural Revitalization Professional Committee were successfully held in Beijing.


Tang Lili, Partner of Xiangban Group and President of Innovative Commerce


Wang Wanyu, Founder and CEO of Orion Corporation


Ma Hairong, Founder of HIMAMA


Liu Ruimin, columnist, scholar of rural revitalization and county-level economies, and founder of the Rural Reconstruction Forum.



Tang Lili, Partner at Xiangban Group and President of Innovative Commerce; Wang Wanyu, Founder and CEO of Orion Company; Ma Hairong, Founder of HIMAMA; and Liu Ruimin, a columnist, scholar of rural revitalization and county‑level economies, and initiator of the “Xiangjianzhe Xiaohui” initiative, each delivered presentations on the themes: “What Should Remain Constant in Rural Innovation?,” “Exploring Pathways for the Transformation and Development of Rural Cultural Tourism Through Outdoor Sports,” “Why HIMAMA Has Redefined Parent–Child Cultural Tourism,” and “Steering the Vast Vessel of Cultural Tourism into the Great Rivers of Rural Revitalization.”



Xiangban Group Brand Marketing Center General Manager Zhu Wei presided over the meeting. Open-ended Critical Thinking Session





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