The Forum on Enhancing Cultural and Tourism Operations Was Successfully Held.
Source:
Author:
Release time:
2026-03-20
Click to view details
Zheng Wei, General Manager of Shenzhen Yuanchuang Culture and Tourism Development Co., Ltd.
Zhang Zhicheng, Deputy General Manager of Haihe’an Cultural Tourism Operations and Director of Operations for the Wuhan Polar Ocean Resort
Deng Ailin, Chief Brand and Product Officer of Hongkun Culture & Tourism Group
Wei Haibin, Co-founder of Boto Technology
Han Zhiyi, General Manager of Zhongyou Xinchuang
Veteran cultural and tourism professional Zhang Gongzan
Zheng Wei, General Manager of Shenzhen Yuanchuang Culture & Tourism Development Co., Ltd.; Zhang Zhicheng, Deputy Director of Cultural and Tourism Operations at Haihe’an and Director of Operations for the Wuhan Polar Ocean Resort; Deng Ailin, Chief Brand and Product Officer of Hongkun Culture & Tourism Group; Wei Haibin, Co-founder of Botao Technology; Han Zhiyi, General Manager of Zhongyou Xinchuang; and Zhang Gongzan, a seasoned veteran in the cultural and tourism sector, each delivered presentations on the following topics: “Employees: The Primary Driving Force Behind Scenic‑Area Operations,” “A Brief Discussion on Adapting Operational Services to Contemporary Trends,” “How to Achieve Sustainable Profitability with Indoor Integrated Products,” “Awakening the Giant: How Urban Mythical‑Beast Streets Use IP‑Driven Emotional Connections to Reshape Cultural, Commercial, and Tourism‑Related Experiential Scenarios,” “Leveraging Operational Capital to Elevate Performance,” and “The Underlying Logic and Skill Evolution of Scenic‑Area Operations in the New Era.”
Tomorrow (the 21st), the concurrent event—the 2026 China (Beijing) International Amusement Rides and Equipment Expo—will continue at the Capital International Convention & Exhibition Center (closing at 12:00 noon). Click here for details and registration.
Key words:
CHINA ASSOCIATION OF AMUSEMENT PARKS AND ATTRACTIONS
Copyright: China Association of Amusement Parks and Attractions
E-mail:cae@caapa.org
Tel:+86-010-57690332
Address: Room405 Building#5 Gucheng South Street Shijingshan District Beijing China
Official
Account
Expo Official
Account