Yao Jun, President of the China Association of Amusement Parks and Attractions

In his address, Yao Jun, President of the China Association of Amusement Parks and Attractions, stated that children are the future of the nation, the cornerstone of shaping the future of society, and parent-child tourism embodies families' aspirations for a better life, as well as the nation's and people's ardent hopes for the next generation. Driven by the combined efforts of government guidance, market leadership, and social participation, China's parent-child tourism market is currently experiencing continuous expansion, with increasingly diverse product forms and steadily improving service quality. From traditional theme parks, zoos, and museums to emerging research and study travel bases and rural parent-child tourism projects, a wide variety of parent-child tourism products are emerging, meeting the diverse consumption needs of different families, injecting new impetus into tourism economic growth, and becoming an important vehicle for meeting the needs of the people for a happy life and enhancing their sense of fulfillment in the new era.

Yuan Lixin, Director of the China Children's Center

Zhang Lei, Deputy Director-level Investigator, Shanghai Jinshan District Bureau of Culture and Tourism

Zhou Xinwei, Government Affairs Director, Shanghai LEGOLAND Resort

Guo Na, Head of Parent-Child Tourism Project, China Tourism Academy, Lu Mengxi, Member of the Party Committee and General Manager of the Culture and Tourism Industry, Meituan, Zhang Xiwu, Director of the National Parks and Nature Reserves Committee, Liu Jian, Deputy Director of the Shanghai Science and Technology Museum and Director of the Management Committee of the Shanghai Astronomy Museum, Wu Jinhui, General Manager of Chongqing Happy Valley, Zhang Hang, Senior Vice President and General Manager of the Experience Business Department, iQiyi, Tong Teng, Vice President of Fliggy Travel, Deng Mei, Chief Brand Officer of Hongkun Cultural Tourism Group, Xu Huiyuan, Vice President of Shili Fangfei Cultural Tourism Group, Quan Ning, President of Kechi Group, Zhu Zhengzheng, Chairman of Mais Group respectively shared their insights on the following topics: Development Trends of Parent-Child Tourism and Technological Empowerment 2025 Parent-Child Vacation Development Report Excellent Destinations for Research and Study Tours - National Parks and Nature Reserves New Paradigm for the Integration of Parent-Child Science Popularization Education and Cultural and Tourism Entertainment IP Empowerment of Parent-Child Cultural Tourism Technology + Chinese IP Empowering Offline Entertainment Reflections on Parent-Child Cultural Tourism Brands in the Context of New Consumption Creating City Micro-Vacation Products for the Whole Family Breaking the Bottleneck of Rural Cultural Tourism: N Ways to Open Up Rural Cultural Tourism Parent-Child Business Models How to Create Child-Friendly Parent-Child Projects Practice of Innovative Transformation of Parent-Child Themed Areas in Theme Parks ” The presentations concluded with a discussion.