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2024 Tourism and Culture Industry Development Trend Report

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Author:

Release time:

2024-06-22


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▼Recommended Recent Events


(Click the image above for details)


2024 China (Zhengzhou) Tourism, Leisure and Entertainment Industry Expo

(and China Zhengzhou Amusement Facilities and Equipment Expo)

500+ exhibitors to help you build a one-stop shop,

upgrade the new scene and experience of cultural tourism!


Editor-in-Chief | Yang Ming

Editor | Jing Xiangyuan

Source | Mob Research Institute


Analyst's View:

Industry: Five driving forces usher in a new era of cultural tourism, and the cultural tourism industry enters a period of high-quality development

• Policy leadership + economic support + social empowerment + technological empowerment + traffic empowerment, rapid development of the cultural tourism industry

• New consumer demand drives the formation of new formats. To meet the personalized and in-depth needs of the tourism market, new formats are blooming, and many emerging tourism sectors are emerging


Consumer: Cultural tourism activities are varied, attracting diverse groups, and the industry's growth momentum is unstoppable

• "Parent-child families", "special forces", "elderly tourists", "female tourists" have become new forces in cultural tourism consumption. They mostly come from first-tier and new first-tier cities, have spending power, and pay more attention to cost-effectiveness

• County tourism, New Year's flavor experience, ice and snow tourism, self-driving tours...emerging activities emerge in endlessly, and travelers are enthusiastic


Operation: Industrial linkage, technological innovation, refined operation

• Industrial linkage: "Culture + tourism" becomes an "efficiency enhancer" for the development of multiple industries

• Technological innovation: Cultural tourism products combine inheritance and innovative development

• Refined operation: Big data empowers refined operation, and digital technology builds smart cultural tourism





Industry: New trends in the development of China's cultural tourism industry





Consumer: New atmosphere of cultural tourism consumption in China





Operation: New trends in the operation of China's cultural tourism industry





October 24-26
2024 China (Zhengzhou) Tourism, Leisure and Entertainment Industry Expo
(and China Zhengzhou Amusement Facilities and Equipment Expo)
Will be held at the Zhengzhou International Convention and Exhibition Center
500+ exhibitors to help you build a one-stop shop,
upgrade the new scene and experience of cultural tourism!
Click the poster below for details↓↓↓


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