CAAPA

CAAPA New Member Introduction: Sonoc (Beijing) Technology Co., Ltd

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2024-07-26


CAAPA New Member Recommendation


Recommended Key Events in the Recent Tourism and Travel Industry


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This is regularly updated member information from the China Amusement Park and Recreation Association. The China Amusement Park and Recreation Association (hereinafter referred to as "China Amusement Association") was established in 1987. It is a national industry organization across industries, regions, and ownership systems, composed of enterprises, institutions, and units involved in investment, research, design, manufacturing, sales, and education in China's tourism and leisure entertainment industry. It is a national first-level association. The registration authority is the Ministry of Civil Affairs of China, and the supervising authority is the State-owned Assets Supervision and Administration Commission of the State Council. Learn more about the association Details 。This article introduces new members of the China Amusement Association Sonnoc (Beijing) Technology Co., Ltd.


Introduction of New Member Units



Sonnoc (Beijing) Technology Co., Ltd. is a high-tech enterprise specializing in the research, development, production, sales, and service of laser display technology. It is committed to providing diversified products and solutions for numerous fields, including tourism lighting, exhibition display, education, commercial use, and offline entertainment. As a national brand, Sonnoc actively responds to the national "scientific and technological innovation" strategy, continuously invests in research and development, and improves its product line. It has successively established research and development and production centers in Japan, Taiwan, Suzhou, and Fuzhou, and established a nationwide service network system to bring consumers stable and reliable products and services.



01

Industry Cases



1. Tourism and Travel Industry:
In recent years, both policy guidance and social trends have highlighted the country's attention and emphasis on nighttime tourism and travel. In terms of policy guidance, after the epidemic, the country has issued a series of policies centered on promoting high-quality development in the tourism and travel industry. In terms of social trends, the per capita disposable income of urban and rural residents and rural residents has steadily increased in 2023, and consumers' consumption patterns have shown a trend of diversification. Diversified consumption needs are driving the formation of new forms in the tourism and travel industry. Sonnoc keeps pace with the development of the tourism and travel industry, relying on Chinese traditional culture as its core, and uses Sonnoc projection products to explore and create multi-scenario industry cases, including cases mainly based on immersive nighttime tourism themed scenic areas based on traditional culture: "Shan Hai Jing Qi Hero's Journey" in Xinchang, Zhejiang; the immersive "Yi Wei Du" light and shadow art museum at the Daruma Grottoes in Nanjing; Shunyi Museum; Shanxi Wanda Meiyue Xintiandi Plaza; Luhu Linyu outdoor building facade show; Xiangjiang Happy Ocean Park; Xichang Torch Square; Shenyang Wuai Market sky screen projection; Harbin slow-traffic greenway renovation; Tengba Square interactive ground projection; Jinshui Lake scenic area lighting; Changshu Fangta Garden lighting; Xi'an Giant Wild Goose Pagoda stories, etc.



Zhejiang - Shan Hai Jing Qi Hero's Journey


Nanjing - Daruma Grottoes "Yi Wei Du" Light and Shadow Art Museum


Shenyang Wuai Market Sky Screen Projection


Luhu Linyu Outdoor Building Facade Show



02

Exhibition and Display Industry



Ancient saying: "The road is long and arduous." The development of the tourism and travel industry faces rapid market changes, diversified consumer needs, continuous technological advancements, and various global challenges. It must maintain a high degree of sensitivity, adaptability, and innovation to continuously grow and expand amidst change. Looking back, the nighttime tourism and travel industry has undergone a transformation from traditional to modern, from single tourism sightseeing to diversified and personalized cultural experiences.


In the field of exhibition and display, Sonnoc continues to innovate and expand. It provides professional projection products and technical support for the Confucius Museum, the China Science and Technology Museum, the Beijing World Horticultural Exposition, the China (Yangzhou) Grand Canal Museum, the Beijing Grand Canal Museum, the Beijing "Brilliant Central Axis" exhibition, the Sui and Tang (Luoyang) Grand Canal Museum, the Jingmen Museum, the China (Cangzhou) Grand Canal Intangible Cultural Heritage Exhibition Center, the Ji'an Red Culture Museum, the China (Nanchang) Virtual Reality VR Industrial Base, the Sanxingdui Immersive Light and Shadow Art Exhibition, etc., and its products have received consistent praise from visitors for their excellent expressiveness and professionalism. Recently, Sonnoc's latest 4K model, the "Himalaya" series, has been released and can be applied to various scenarios such as exhibition display, commercial entertainment, and tourism lighting. The release of new products in 2024 also demonstrates Sonnoc's forward-looking R&D spirit, injecting new vitality into the exhibition and display industry.



Beijing World Horticultural Exposition


Beijing "Brilliant Central Axis" Exhibition


Sui and Tang (Luoyang) Grand Canal Museum


China (Cangzhou) Grand Canal Intangible Cultural Heritage Exhibition Center


Jiaxing Grand Canal Digital Poetry Road e-Station


China (Nanchang) Virtual Reality VR Industrial Base


Luoyang Yingtian Gate



03

Education Industry



Education is the foundation of a century-old plan. To date, Sonnoc has provided high-quality and stable multimedia teaching equipment to universities nationwide, including Tsinghua University, Peking University, Shandong University, Capital University of Economics and Business, Beijing Institute of Technology, Central China Normal University, Guangdong University of Finance and Economics, Northeast Forestry University, North China University of Science and Technology, and Shandong First Medical University. Under the strategic requirements of the country's "digital education," Sonnoc also follows the pace of digital iteration in education, responding to the diversified development needs of universities, and providing exclusive and novel projection solutions for the school history museums, museums, and virtual simulation experiments of various universities.



Tsinghua University


Shenyang Aerospace University - Simulation Cockpit


Yanjingdao Primary School, Sichuan


Northeast Forestry University


Beijing Institute of Technology



04

Mature Solutions



In today's rapidly developing technological landscape, Sonnoc, in addition to increasing investment in research and development and production, Increase Investment also continuously explores the application of new productive forces in Industry Development Should Use and creates unique and novel solutions that combine the characteristics of the times. Using digital multimedia technology to create immersive KTV Immersive healing center, light and shadow restaurant, holographic stage, light and shadow interactive cafe, indoor golf, and many other exciting projects and cases.



Crystal Stone Light and Shadow Universe Restaurant


Immersive Yoga Studio


Immersive Banquet Hall



05

Company Vision



Sonnoc unswervingly pursues the corporate vision of "Lighting the world with the light of China." In the future, Sonnoc will also explore more innovative solutions in the field of laser display to bring users rich visual and interactive experiences!



Recommended Key Events in the Tourism Industry Recently


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2024 China (Zhengzhou) Tourism, Leisure and Entertainment Industry Expo

(and China Zhengzhou Amusement Facilities and Equipment Expo)

500+ leading cultural and tourism equipment and creative enterprises help you build one-stop,

upgrade the new scenes and experiences of cultural and entertainment tourism!


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In order to further study and implement General Secretary Xi Jinping's important instructions and instructions on tourism work, implement the relevant work arrangements of the National Tourism Development Conference, promote the tourism, leisure and entertainment industry to uphold innovation, improve quality and efficiency, and deepen integration, and help the modernization and high-quality development of the tourism, leisure and entertainment industry, the China Amusement Machine and Amusement Park Association will hold the 2024 China Tourism, Leisure and Entertainment Industry Development Conference in Zhengzhou from October 23-25!


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