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As an advanced version of Vanke Plaza's transition from "SHOPPING MALL" to "LIFE MALL," Shenzhen Bank of China Plaza, centered on the brand concept of "Natural Living," creates a new generation of "urban natural social center" with shopping functions.

Shenzhen Bank of China Plaza Rendering

Source/Project Official

The project incorporates elements of Shenzhen's local natural landscape, such as wetlands, hills, caves, rocks, and coastlines, into its architectural space design. Combined with sound, light, and electrical technologies, it creates a core scene—a 27,000㎡ Shenzhen local natural museum. In the future, the museum will provide local natural science education, allowing people to appreciate the charm of Shenzhen's local ecology in a more natural atmosphere and unleashing the social value of commerce.

In addition, with the addition of three core spaces—"Migration Paradise," "Symbiotic Realm," and "Discovery Forest"—and five characteristic scenes—"Free Valley," "Natural Fun Park," "Vibrant Oasis," "Leisure Camp," and "Energetic Rooftop"—it hopes to create a strong social 24-hour three-dimensional park that encompasses people's expectations and imaginations for life.

Shenzhen Bank of China Plaza Rendering

Source/Project Official

In terms of brands, the project starts from four recruitment concepts: "community, green, popularity, and local." Combined with five new social operation methods: parent-child, sports, art, fashion, and food, it creates a social destination, providing urbanites with proposals for a better life in nature. Currently disclosed brands include Huan Ying Cinema, Hema Fresh, MELAND, NITORI, NIO HOUSE, Extreme Fitness, WilliamBeta, BornTooth Pet, and more than 50 high-quality brands, including many city's first stores, flagship stores, and concept stores.

Qiantan Park Lane

Qiantang Park Lane is the commercial section of the Shanghai Qiantan Sifangcheng complex, a highly anticipated new commercial development in the Qiantan area slated for completion in 2024. Positioned as a "light riverside lifestyle destination," it forms a unique commercial model of "Mall + Street + Riverside Park" together with Jingyao Qiantan and Qiantan Leisure Park.

Project Location Map

Source/Commercial Ka

Qiantang Park Lane connects three-story cross-shaped corridors and a central cross-shaped commercial street, linking parks, offices, and commercial areas. It aims to bring the vibrancy of street life into office areas, allowing those with 9-to-5 jobs to enjoy the relaxed atmosphere of Shanghai. The iconic public art installation "Endless Spin," located in the center of the project, adds a lively and soothing touch to the serious and cool office atmosphere, becoming a popular check-in spot in Qiantan.

Project Actual View

Source/ShanghaiBUYBUY

In terms of business mix, Qiantan Park Lane introduces diverse businesses such as leisure cafes and bars, social spaces, light outdoor sports, and lifestyle brands. It operates in conjunction with Jingyao Qiantan, creating a characteristic Qiantan lifestyle axis. Currently, confirmed brands include BIJEN bicycle's first store in China, AOKKA's first boutique bistro concept store nationwide, Retogo's first store nationwide, Aftertaste's first store nationwide, Xinshan Bookstore's first store in East China, M FOCUS's first store in Shanghai, and Zhan Xiaowan's first store in Shanghai, among other flagship stores.

Qiantang Park Lane is currently under construction, with many stores about to open.

Source/ShanghaiBUYBUY

Leveraging the rich experience of the Jingyao Qiantan team, Qiantan Park Lane will, in the future, rely on its natural location and continue the unique office and outdoor community atmosphere of the Qiantan area. It will focus on maintaining two communities: WELL BEING white-collar workers and CRYSTAL PLAYER outdoor enthusiasts, providing a pleasant activity area for those who love outdoor sports and pursue a healthy lifestyle.

Source/ShanghaiBUYBUY

Ningbo New World THE PARK by K11 Select

Ningbo New World THE PARK by K11 Select (hereinafter referred to as "THE PARK") is the first "luxury and trendy" lifestyle-oriented new commercial cluster in the Yangtze River Delta region. It includes a shopping art center of approximately 100,000㎡ (basement 1 floor, 4.5 floors above ground) and a Yongning Tiandi characteristic cultural street area of approximately 42,000㎡. There is also an art park of approximately 20,000㎡ in the center, forming an innovative model of "half commercial, half park." In the future, the central art park will drive the interaction between the commercial and business sections of the entire project.

Ningbo New World Various Business Types

Source/Ningbo Evening News

Unlike standardized box-type commercial spaces, "THE PARK" views itself as an "artwork" standing in the heart of the city, and imbues it with a vivid narrative—

• From afar, the exterior looks like it's covered by a layer of green forest; up close, it's a dragon scale-patterned facade. It represents the nourishment of Ningbo's three rivers, the abundant thoughts of the inspirational vessel growing into "THE PARK," a towering tree rooted in the artistic soil of New World China.

Ningbo New World THE PARK by K11 Select Actual View

Source/iziRetail Hotspots

• In terms of interior design, the venue's interior is designed with the theme of "water, wood, flowers, and butterflies," symbolizing "inspiration blossoming under the backdrop of art, leading to a wonderful chapter in life where butterflies emerge from their cocoons and take flight."

• The interior and exterior integrate ceramic craftsmanship, roof tiles, river textures, and camellias, expressing Ningbo's characteristics through architectural spatial aesthetics, creating a park-like atmosphere for strolling.

Based on the positioning of a "luxury and trendy lifestyle experience center," "THE PARK" plans six major business sectors: international luxury brands, new inspiration art, fashionable female consumption, trendy personalized experiences, a sleepless sky street, and Cantonese-style consumption. Among them, the new inspiration art sector will adopt the "museum retail" business model, creating diverse scenes that integrate art, products, stories, and shopping experiences.

The First Thousand Dreams Trendy Art Exhibition

Source/China Business Network

Currently disclosed brands include TSUTAYA BOOKSTORE's first Ningbo store, Green&Health's first Ningbo store, I.T Group's brand collection store's first Ningbo store, META MUSIC PARK's first Zhejiang store, Youyun Sichuan Cuisine's first Zhejiang store, Chengdu Banquet Xiangshou's first Zhejiang store, LOKAL's first Zhejiang store, Angel-in-us brand collection store's first Zhejiang store, Bona Film Cinemas, Études' first Ningbo store, OLD ORDER's first Ningbo store, haonanhuang's first Ningbo store, BEASTER's first Ningbo store, F426's first Ningbo store, CHINISM's first Ningbo store, and ARIA LEISURE's first Ningbo store, among others.

Brand Renderings and Diagrams

Source/China Business Network

Quzhou Nanhu Hengtai City

Quzhou Nanhu Hengtai City is a new generation of comprehensive shopping mall model—"Super Hengtai City"—launched by Hengtai Commercial Management Group. The project covers an area of 91 mu (approximately 60,667 square meters), with a building area of 167,000 square meters, including 65,000 square meters above ground and 100,000 square meters underground. It aims to perpetuate the "leisurely life" attitude of Quzhou people, extending "nature," "architecture," "humanity," and "art" infinitely to create the nation's first borderless leisure theme one-stop garden-style shopping mall, opening up Quzhou's forward-thinking imagination of natural commerce.

Nanhu Hengtai City is located in the core area of Quzhou—Nanhu Square. This area is not only the site of the old Quzhou train station but also the starting point of Quzhou's millennia-long urban development. Nanhu Hengtai City seamlessly integrates public spaces and commercial scenes, incorporating the functions of a city convention and exhibition center, a tourism distribution center, and a digital museum, creating a vibrant urban living room that touches the lives of every Quzhou resident.

The project building is a mountain-shaped building, inspired by the natural stone bridge of "Lankeshan," a famous cultural attraction in Quzhou. It utilizes Quzhou's two-child culture to extract the imagery of Quzhou's landscape and the Nankong culture. Simultaneously, it creates three open spaces—an aerial garden and walking stairs, a sunken plaza, and a vast outdoor plaza—together forming an ideal urban environment that integrates artistic creation, children's play, and the harmonious coexistence of people and nature.

Project Exterior Rendering

Source/Project Official

Project Interior Rendering

Source/Project Official

According to previous information, the project plans to arrange its business layout around five core themes: "Quzhou Yinxiang," "Urban Youth Power Center," "Quzhou Flavors," "Super Parent-Child Digital Experience Center," and "24h Urban Vitality Park." It plans to attract over 140 shops, including cinemas, supermarkets, fast fashion, restaurants, children's entertainment, and bookstores. Currently, the project has announced 23 major flagship store brands, including Huan Shi Cinema, KKV, Starbucks, Pizza Hut, KFC, Watsons, Nike Beacon Sports Collection, Kiss Billiards, Huolangxiansheng, 101 Trendy Comic Games, and Stranger Street Dance.

In addition, the project introduces a Qu Sanchuan Food Market in the sunken plaza, with a total area of 4900 square meters and a public dining area exceeding 2000 square meters. It houses 107 shops, bringing together over 200 types of local specialty foods from all over China.

Qu Sanchuan Food Market

Source/Quzhou Quhuangnanrao Alliance Garden Co., Ltd.

Quzhou Lumingdao Yintai in PARK

Quzhou Lumingdao Yintai inPARK is a collaboration between Yintai Commercial Management Group and the Quzhou government. Different from the in series and Yintai City series, inPARK is positioned as a "landscape landmark high-end commercial complex," aiming to present a new form of park commerce integrating "street + shopping mall + micro-landscape," realizing the ideal vision of the harmonious integration of commerce, life, and nature.

Quzhou Lumingdao Yintai inPARK Real Scene Image

Source/Project Official, New Business Network

Located in the core area of the Smart New City, Luming Peninsula boasts unique natural and humanistic environments, including the West District Prairie, Luming Mountain Park, Cultural Courtyard Street, and the riverside waterfront, fostering a tranquil and leisurely local atmosphere.

The 116,000-square-meter Lumingdao Yintai inPARK draws inspiration from the winding lines of the prairie landscape, outlining the gentle undulations of the double-layer building and harmoniously connecting with the existing ecology, creating a sense of natural breathing and rest. At the same time, it creatively creates six park-style strolling scenes—Starlight Plaza, Vitality Plaza, Sunlight Forest, Wanping Prairie, Music Wharf, and a one-kilometer riverside cherry blossom avenue.

Park-style Strolling Scene Rendering

Source/Project Official, New Business Network

The project will integrate "culture, commerce, and tourism," bringing together outdoor sports, trendy boutiques, day and night cafes and bars, high-quality dining, and entertainment and leisure to create an all-day social attraction. Currently, the project has introduced Quzhou's first Xiang Livehouse, Mei KTV, Whale Whiskey Club, Gudong Forest Zoo, King of Wind Arcade, BABY KISS Art Aesthetics Photography Center, Beidou Unmanned Aerial Vehicle Experience Hall, and Junyu Equestrian Club as flagship stores.

Quzhou's First Xiang Livehouse

Source/Project Official, New Business Network

Gudong Forest Zoo

Source/Project Official, New Business Network

Before its official launch, inPARK has already held a series of pre-opening events, including a starlight cinema, rose waterfall, candlelight concert, moon-lit punting, and a peninsula market. In the future, inPARK will also create diversified activities such as boating on the lake, market parties, sunset parties, pet interaction, retro cycling, power surfing, and art exhibitions.

Project Event Scene

Source/Project Official, New Business Network

Hangzhou Infinite Park

Located in a prime location in Hangzhou Xiaoshan, Hangzhou Infinite Park is a 150,000-square-meter mixed-use urban park complex. With the concept of "IN THE PARK," it combines "Infinite OFFICE" and "Park PLAZA" as its two core business types, aiming to enrich the lives of Hangzhou's elites through the switching of multiple scenes such as "office space-park-consumption," truly achieving "enjoying life in the workplace and enjoying work in life."

Infinite Park Real Scene Image

Source/Project Official

Park PLAZA features over 15,000 square meters of green space and over 5,000 square meters of aerial gardens. Through the organic combination of park hills and commercial streets, it creates seven scenes: "Infinite Running Track," "Infinite Show," "Water Play Green Valley," and "Step Theater," linking various functional scenes such as rest and entertainment, sports and fitness, business work, and art activities, creating a richer, boundless, and relaxed office and living experience for office elites and surrounding residents.

Infinite Park Real Scene Image

Source/Project Official

In terms of business planning, it mainly consists of traffic-generating principal brands, quality chain brands, and new specialty brands. In addition to planning essential business types such as life support and business support, the project also specially introduces principal and niche brands, including trendy coffee, exquisite dining, calorie-controlled fast food, retail experiences, boutique buyer collections, and aesthetic lifestyles. It also uses cultural and creative business types to create traffic topics, focusing on the cultural and trendy holy land for young people.

Changzhou Changqingli Cultural Tourism Street

Located in the central business district of Changzhou Economic Development Zone, Changqingli Cultural Tourism Street is Changzhou's first innovative POD (Park Integrated Commercial Facility) complex. With a total land area of 118.5 mu and 25 planned buildings, it has a total construction area of 122,000㎡ and a leasable commercial area of 55,000㎡. It organically integrates the streets and alleys of Jiangnan water towns, the characteristic culture of Longcheng, and modern commerce, aiming to create "Changzhou's Eastern Urban Living Room, Changzhou's new cultural tourism commercial landmark, and a unique leisure and vacation street in the Yangtze River Delta."

Changzhou Changqingli Cultural Tourism Street Real Scene Picture

Source/Oriental Holdings

Changzhou is known as the "Dragon City." Changqingli continues the cultural vein of the Dragon City, using "dragon playing with water" as its main theme. The architectural layout is arch-shaped, with dragon ridge lines integrated into the main axis landscape. It features many water features such as the Ascending Dragon Waterfall (dragon head), gently flowing streams (dragon ridge), and mirror water features (dragon tail), outlining a Jiangnan water town street alley pattern of "dragon-shaped, water-veined, and bridge-connected."

Internally, 11 distinctive public spaces, including the Dragon Soaring Square, Star Motion Square, and Cloud Mirror Square, are superimposed in three dimensions, breaking down the barriers between urban commerce and ecological parks to create a naturally dynamic commercial space like "a dragon flying in the sky." Externally, it connects with the cultural activity center to the east, Oriental Yunhu Lake, and the surrounding lawn to form a waterfront leisure commercial street area with a "park+" concept.

Changqingli Waterfront Leisure Commercial Street Area Rendering

Source/Oriental Holdings

From east to west, Changqingli has created three themed commercial areas: "Night Scene | Leisure Social Field," "Feast | Joyful Energy Field," and "Leisurely | Living Habitat." These areas gather six elements: "tourism, food, performance, entertainment, shopping, and accommodation." It focuses on introducing well-known domestic first stores and flagship stores to create a diversified gathering place for young people, an urban micro-vacation space, and a night economy scene, providing a "full-age, full-time, and all-weather" consumer experience.

Changqingli Multi-layered Street Area Business Types

Source/Changzhou Economic Development Zone

The four main stores are: "Shuiguo Tangquan," Jiangsu's first immersive light luxury leisure spa; "MIU CLUB," Changzhou's first hall-level electronic music bar; "Paris," Changzhou's first high-end themed wedding banquet art center; and "Ado Hotel," the first in the Economic Development Zone. In addition, there are other brands such as "Banshan Ye" outdoor brand collection store (Jiangsu's first), Fuji Changqing Fuyan, Dacheng Xiaoai, Detian Snow Beef Seafood Hot Pot, La Zhifu, Starbucks, Chang Le, Muzi Li Chuan Xiaoguan, and Su Moumou's Broken Roast Meat Shop.

The street scene was fully unveiled in May this year, and Changqingli is expected to fully open in the fourth quarter of this year.

Changqingli Night View

Source/Changzhou Economic Development Zone

Chengdu Tianfu Zhaoshang Garden City

Tianfu Zhaoshang Garden City is located in the central business district of Chengdu Tianfu New Area headquarters base. It consists of a 400,000㎡ park and a nearly 500,000㎡ commercial area, integrating diverse commercial forms such as boxes, streets, podiums, and independent buildings. Among them, the 260,000㎡ "shopping mall + commercial street" integrates with the super park, positioned as a "urban wild fun life scene," creating a unique super-large park commercial area in China.

Chengdu Tianfu Zhaoshang Garden City Rendering

Source/Project Official, iziRetail Hotspot

The project has an external design featuring a 660㎡ Tianfu ecological naked-eye 3D screen and a 1200㎡ urban terraced outdoor display. Internally, a three-story design improves customer arrival rates. The L3 floor reserves a 1000㎡ sunlit atrium and children's experience area, while the L3-L5 floors feature a 1500㎡ indoor experience garden, creating a space with a sense of height difference.

It is worth mentioning that the outdoor super park features a more than 10,000㎡ non-powered children's playground, a large skateboard space, a sports park with planned basketball and tennis courts, and a green corridor park LAB, providing consumers with wild fun social experiences. In addition, there is a "cute pet paradise" covering a full range of pet-friendly experiences, providing a dedicated social and entertainment space for pet lovers and their pets.

Chengdu Tianfu Zhaoshang Garden City Outdoor Space Rendering

Source/Project Official, iziRetail Hotspot

In terms of business planning, it focuses on four themes: "Boutique City Outlets, Tianfu Children's Palace, Global Delicacies Selection, and Urban Sports Center." It introduces many main and secondary stores, including Lianhua Supermarket, Zhongying Xinghai Southern Cinema, V9 Fitness, Suning Tesco, MCKTV, Nata Kids, Geek Sen, and Shangu Future Hidden Tea, all of which are 100% regional first entries. In addition, it introduces a city outlet retail cluster and innovative entertainment experience brands, with over 90% being regional first entries.

Chengdu Tianfu Zhaoshang Garden City Real Scene Picture

Source/Project Official, iziRetail Hotspot

Beijing D.P.ONE Yuan·Xin

D.P.ONE Yuan·Xin is located in the northwest corner of the Urban Green Heart Forest Park, in the area enclosed by three major cultural facilities in the Tongzhou sub-center: the Beijing Art Center, the Beijing City Library (a newly popular landmark in Beijing), and the Beijing Grand Canal Museum. It is a commercial complex located under a landscape park.

D.P.ONE Yuan·Xin Enclosed by Three Major Cultural Facilities

Source/Yuanxin Commercial Project

D.P.ONE Yuan·Xin has a total construction area of 146,000 square meters, with two underground floors. The commercial space on the first underground floor is closely connected to the three major cultural buildings. Part of the second underground floor is commercial space, and part is a shared parking lot. In the future, it will also be connected to urban rail transit M101 and M104. In terms of geographical location, the project is about a 10-minute drive from Asia's largest transportation hub and Universal Studios, and is within a half-hour commute of the Guomao CBD and the Beijing Economic and Technological Development Area.

Project Location Map

Source/Yuanxin Commercial Project

In terms of spatial design, the project features 11 spatial memory points and 18 sunken courtyards with different themes. It not only fully connects the underground space shared by the three buildings but also elevates the park-like scene with themed elements and localized scene aesthetics.

Project Rendering

Source/Yuanxin Commercial Project

The commercial space will form seven major commercial groups, including the comprehensive exhibition space "Encounter," the complex cultural and creative space "Fangwu," the immersive interactive entertainment space "Immersion," the trendy cultural aesthetics space "Tide Rising," the international food culture space "Searching for Flavor," the children's IP experience space "Exploration," and the sensory experience space "Slightly Drunk." It has been revealed that the project has specially introduced approximately 7000㎡ of cinema and approximately 4000㎡ of themed experience space to enhance the overall youthfulness.

After commencing operations, the project will be operated with trendy content such as themed curation and pan-digital entertainment experiences, gradually forming a community gathering place; at the same time, leveraging the open space and traffic flow of the park scene and sunken courtyard to introduce high-quality local IPs, creating exquisite and diversified premieres and exhibitions, realizing the unique scene of "Courtyard Contention - Five Gates and Thirteen Warehouses", and carrying out irregular joint creations with the Beijing Art Center, Beijing City Library, and Beijing Grand Canal Museum; activating the above-ground + underground night economy with a slightly drunk business model to cooperate with night marketing, activating the all-day passenger flow on the Grand Canal Cultural Belt, etc.

Project Rendering

Source/Yuanxin Commercial Project

Ningbo Wenchuang Port Poly Plaza

The Ningbo Wenchuang Port Poly project has a total area of over 420,000 square meters, covering residential, office and commercial areas. It is a city complex integrating outdoor sports, leisure and entertainment, business travel office and riverside park. Among them, the commercial part has an area of 65,000 square meters, drawing inspiration from the trendy life of Yongjiang River, and will present a "Ningbo Yongjiang Trendy Center" to consumers in the area.

Project Rendering

Source/Project Official, New Business Network

Ningbo Wenchuang Port Poly Plaza is located on the north bank of Yongjiang River, surrounded by double subways and 13 bus routes, and connected to a 2.4km riverside park. It is also close to areas such as Sanjiangkou, East New Town, Zhenhai New Town and North Higher Education Park. Within a 5.5km radius, it can radiate consumers up to 498,000.

It is worth mentioning that, unlike ordinary parks, the Ningbo Wenchuang Port Riverside Park adjacent to the project is an extra-long riverside park integrating natural ecology, cultural creativity, leisure life, children's amusement and sports. From the colorful green corridors to the vast river scenery, from the port culture flowing from the industrial remains to the artistic presentation after the rebirth of the building, and then to the rich and three-dimensional leisure paradise, it can be said that "every step is a scene, everywhere is a painting".

Ningbo Wenchuang Port Riverside Park

Source/Jiangbei Release

Relying on this characteristic resource, the project introduces an elevated walkway from the riverside park. The seven elevated walkways on the second floor lead to the external river view park and reach seven landscape platforms, connecting the points and surfaces of the commercial island and the waterfront landscape park, forming an organic combination of modern city and ecological nature.

In terms of building traffic flow, Ningbo Wenchuang Port Poly has introduced the "double first floor" design concept, integrating building layout and landscape, enhancing the commercial atmosphere and the interactive atmosphere between the Yongjiang River bank landscape.

Project Rendering

Source/Project Official, New Business Network

At the same time, based on the riverside park, the project has developed five major outdoor centers from the commercial context - a high-reach urban camping center, a leisure and competitive cycling center, a high-exploration land surfing center, a caring pet social center, and a free DNA rhythm center, using diverse scenes to continue and express the project's consistent vitality and vitality. Among them, the Bridge Hole Rave Party held on July 13th pushed the free rhythm center created by the project to the public, leading people to explore urban outdoor lifestyles and relaxing experiences, while gradually accumulating and expanding the project's influence.

In terms of business types, the project has targetedly cultivated three major sectors to effectively fill and empower the daily needs of local customers, including high-quality catering covering coffee, baking, light meals, private banquets, river-view restaurants, and foreign cuisines; introducing quality life experiences such as light medical beauty, fitness yoga, SPA, cinema, boom party halls, and river-view homestays; and focusing on the most intuitive needs of outdoor consumers, outdoor retail and experiential business types will introduce a series of boutiques, outdoor experience stores, and retail collection stores.

Project Rendering

Source/Project Official, New Business Network

Fuzhou Zuohai · Light Year PARK

Located in the core area of Fuzhou Minjiang North CBD, Zuohai · Light Year PARK has a total construction area of about 110,000㎡ and a commercial area of about 50,000㎡, with 1284 parking spaces. It is a three-dimensional composite living space integrating a city park and a shopping center, combining "TOD + park + commercial".

Project Rendering

Source/Project official, Winshang.com

As one of the few "park + commercial" models in Fuzhou, Zuohai · Light Year PARK breaks away from the traditional commercial model, adopting the commercial concept of "walking on the roof and shopping in the park", introducing ecological landscape themed IPs and a new spatial aesthetic traffic flow, and immersively creating park commerce that integrates humanity and nature. It has a 42,000㎡ rooftop green themed park "Ten Thousand Oxygen Paradise", a nearly 1000㎡ green plant suspended sky "Floating Forest", a super 12-meter colorful streamer art LED large screen "Light Domain · Sky", and a 16-meter-high art structure "Galaxy Trajectory", etc. Rich outdoor spaces and themed scenes bring endless content imagination to future park life.

Project Rendering

Source/Project official, Winshang.com, Fuzhou Daily

In terms of business type planning, the project focuses on categories such as "social catering", "trendy culture", "cutting-edge life", "outdoor sports", and "day coffee and night wine", starting from the principles of "non-typical", "super-traditional", and "multiple first stores", introducing more than 140 brands, of which more than 30% are first-entry brands, creating a micro-vacation vitality gathering place for consumers by the city's riverside.

In addition, Zuohai · Light Year PARK will combine leisure and recreation functions with shopping and entertainment functions, planning to introduce diversified new business types that match the night economy, experience economy, and Internet celebrity economy, building a 24H all-weather, all-age diversified composite commercial space, and comprehensively stimulating commercial vitality.

Project Rendering

Source/Project official, Winshang.com

「Wide Wild Outfield」

Not long ago, the much-anticipated Suzhou Amusement Park officially announced its brand name - "Wide Wild Outfield" (hereinafter referred to as "Outfield"), which will be jointly created by Suzhou High-tech Group and Inlink Group. It attempts to break away from the traditional commercial track and explore a new "park + commercial" operation model.

Project Rendering

Source/Suzhou Amusement Park

Outfield is adjacent to Suzhou Amusement Park Forest World and Forest Water World, with a commercial area of about 112,000 square meters and abundant surrounding tourism resources. The project cleverly integrates ecological nature and commercial buildings, using the more than 20,000 square meters of outdoor lawn and leisure space on the south side as a carrier of vitality, integrating wild elements into urban life.

Project Location Map

Source/Suzhou Amusement Park

As the nation's first natural park-style commercial project, it will feature four major spaces: a wild "experimental field," a super "experience field," a cute pet "happy field," and a fireworks "food field." More than 100 brands will be introduced, including over 30% "wild" brands such as flagship stores, innovative concept stores, themed image stores, and specialty owner-operated stores, and 70% of brands that perfectly meet diverse consumption scenarios.

Currently, WaiYe has reached strategic partnerships with multiple brands, including Jiangsu's first Pizza Hut park-themed concept store, Suzhou's first indoor ocean exploration museum "Underwater World," and Suzhou's first pet travel photography and pet tourism, forming the first batch of strategic cooperative "flagship" brand matrix. At the same time, Candy World, Suzhou's largest one-stop indoor family entertainment center, self-operated by Suzhou Amusement Park, will also meet visitors.

The "WaiYe Station" made its first appearance at the press conference.

Source/Suzhou Amusement Park

With its unique model that deeply integrates commerce with culture, nature, and life, the park-style commercial project precisely responds to people's needs for a slow life and personalized experiences, and aims to become an important social center in the city.

We also look forward to these new projects bringing more new inspiration to the development of urban commerce, building a richer consumption ecosystem, and leading the upgrading and iteration of the domestic commercial ecosystem.