Huiji District

Zhengzhou Yellow River Beach Park is a major project in Zhengzhou's comprehensive implementation of the core demonstration zone construction of the Yellow River Basin ecological protection and high-quality development strategy. Located north of the Yellow River embankment in Huiji District, Zhengzhou, the park stretches from Jiangshan Road in the west to the Huayuankou Yellow River Bridge in the east, covering a planned area of 44 square kilometers. It is divided into 14 functional zones, including the Yellow River beach ecological restoration area and wetland area. Three scenic spots—Nanguotou, Maritime Square, and the Yellow River pontoon bridge—and a 66-kilometer colored slow-traffic system (nine longitudinal and three transverse routes) have been completed. It integrates various functions such as leisure sightseeing, forest walks, agricultural picking, and parent-child research studies, making it a popular destination and backyard for Zhengzhou residents to experience Yellow River culture and scenery.

II. Project Construction Conditions

1. Transportation Advantages: Zhengzhou Yellow River Beach Park is located in Huiji District, less than 20 kilometers from downtown Zhengzhou, with convenient transportation and a superior location.

2. Core Competitiveness: The beauty, culture, and stories of the Yellow River; political influence; ecological habitat; urban living space.

3. Project Highlights: The leading project in the core section of the nine provinces along the Yellow River and the spine of the great plain; the section with the richest cultural heritage in the entire Yellow River Basin.

4. Project Vision: To create a national park integrating ecology, culture, and the city; a national tourist attraction that "tells the story of the Yellow River and inherits Chinese culture"; and to build a one-hour micro-tourism backyard for Zhengzhou.

III. Addressing Needs/Filling Gaps

The Yellow River is the mother river of the Chinese nation, nourishing the land and nurturing the people. Adjacent to the Yellow River, Zhengzhou Yellow River Beach Park is the best place for people to appreciate and enjoy the Yellow River, and one of the most important carriers of Yellow River culture, possessing uniqueness. Also known as the "Central Plains Ecological Living Room," it boasts a beautiful natural environment and ecological landscape, making it a prime destination for suburban outings from Zhengzhou and surrounding areas during holidays and weekends.

IV. Market and Economic Benefits

With the advent of the great tourism era, suburban outings have become a new hotspot. Zhengzhou Yellow River Beach Park centers on "ecological protection and high-quality development of the Yellow River Basin and making the Yellow River a river that benefits the people." It uses culture and sports and industry as two core approaches, implementing a "co-construction, co-creation, and sharing" business philosophy, vigorously developing five economic entities—rural, culture, sports, tourism, and research—exploring more "park+" concepts and business models, continuously expanding the park's functional boundaries and economic benefits, establishing a green low-carbon industrial system, and revitalizing the park.

V. Main Customer Groups

Young people, families with children

VI. Financing Needs

50 million yuan

VII. Cooperation Methods

Various cooperation methods, including capital investment, joint operation, and project profit sharing

VIII. Investment Attraction Type

Research and study investment attraction (research and study institutions, planning companies, research and study resources), culture and sports investment attraction (cultural activities, sporting events, corporate cultural team building), commercial investment attraction (catering, retail, education, camping, entertainment), brand investment attraction (brand entry, brand advertising, naming sponsorship)

IX. Development Entity

Henan Zhongjiu Cultural Development Co., Ltd.

X. Matchmaking Method

Time: October 24th, afternoon

Location: Zhengzhou International Convention and Exhibition Center (Booth 2001)

Xingyang City

I. Project Overview/Introduction

Sishui Town is a thousand-year-old town on the Yellow River, belonging to the ancient capital of Zhengzhou. The project covers a total planned area of 37 square kilometers and plans to create a Yellow River beach area rural comprehensive body, a Yellow River-themed cultural leisure resort, an immersive cultural and historical tourism experience, a characteristic ancient-style expansion sports and leisure area, and regional comprehensive supporting services. The total investment is approximately 2.727 billion yuan. The core area covers approximately 7 square kilometers, with the initial area of 2.63 square kilometers mainly located in Hulaoguan Village, planning to build a relic park + tiger park as a cultural and historical immersive tourism experience area. Under the background of innovation in Henan's cultural tourism, the project takes "relics + Yellow River" as its core, linking multiple industries such as agriculture, culture, health, and tourism, using immersive cultural tourism resorts to represent the Yellow River, and creating a comprehensive tourism resort integrating cultural experience, themed science education, cultural creativity, relic protection, and ecological restoration.

II. Project Construction Conditions/Investment Highlights

1. Core Competitiveness

Yellow River themed light show, Han Dynasty Chenggao City relic park, ancient battlefield live performance, water performance, characteristic ancient-style expansion sports and leisure park, and income from the Hundred Tiger Cultural Park.

2. Profit Model/Business Model

Annual operating income includes ticket fees and catering fees.

3. Land Guarantee

The conceptual overall planning of the area has been completed, the detailed plan for the Hundred Tiger Park is under design, and the cooperation model is under discussion.

4. Transportation Conditions/Geographic Location

The project is specifically located in Sishui Town, Xingyang City, situated at the junction of Xingyang City, Shangjie District, and Gongyi City. It lies on the golden route of the Yellow River World-class Tourism Belt, benefiting from the strong background of the Yellow River IP. Located in the core demonstration area for ecological protection and high-quality development of the Yellow River Basin, it boasts convenient transportation. The Longhai Railway, Lianhuo Expressway, Yellow River Rapid Passage S312, and the under-construction Jiaoping Expressway interchange and the westward extension of Longhai Road run through the entire area. The planned Dahe Cultural Greenway is adjacent to the scenic area, placing it within a 1-hour radius of Zhengzhou, a 30-minute radius of Xingyang, and the Zhengzhou-Jiaozuo-Luoyang direct transportation circle. Its proximity to the Lianhuo Expressway's Hulaoguan Station (1 kilometer away) ensures convenient and quick transportation, supporting a large customer base.

Sishui Town is one of the first batch of "Millennium Ancient Towns" in Henan Province, and Hulaoguan Village is one of the first batch of "Millennium Ancient Villages" in Henan Province. It is a military stronghold and a crucial point along the Yellow River, where the ancient Yellow River, Luo River, Sishui River, and Jishui River converge. It is also where King Mu of Zhou kept tigers. Qin established Hulaoguan here, making it a famous ancient battlefield in China. More than 30 wars in history, including the "Battle of Chenggao" and the "Battle of Wulao," took place here. It is known as the "Pivot of Central Plains," and the "Throat of the Three Qins and the Two Capitals." The scenery is beautiful and pleasant, with the Dapo Mountain and Guangwu Mountain offering scenic views. The picturesque scenery along the northern bank of the Yellow River, coupled with the Jiulongkou Scenic Area, the thousand-acre crabapple blossom base, the ostrich viewing garden, the happy duck and sheep farm, and the mud kingdom, forms a unique tourism experience with spring flower viewing, summer water viewing, autumn fruit picking, and winter skiing.

III. Addressing Needs/Filling Gaps

The project aims to create the ideal cultural experience and ecological tourism destination for "micro-vacations" in the Central Plains Urban Agglomeration. It seeks to fill the gap in Zhengzhou's Qin and Han historical culture, Yellow River ancient pass characteristic tourism, and immersive Yellow River cultural tourism experiences, becoming a popular choice for tiger culture and pass culture tourism and vacation needs.

IV. Market and Economic Benefit Analysis and Prediction

After completion, the industry will achieve an annual comprehensive income of 1.5 billion yuan, annual comprehensive tax revenue of 200 million yuan, and create 400 new jobs.

V. Main Customer Groups

It will cater to tourists from within and outside the province, radiating nationwide families, and providing an immersive experience of ancient military culture, pass culture, and Yellow River culture, as well as meeting the leisure and vacation needs of Zhengzhou's urban population.

VI. Financing Needs

2.182 billion yuan

VII. Cooperation Methods

It will be implemented using the "F+EPC+O" model, which is the "Investor + Design, Procurement, Construction General Contracting + Operation" model.

VIII. Construction Unit/Developer

China Gezhouba Group Cultural Tourism Development Co., Ltd. is responsible for the construction and implementation of this project. The company has a registered capital of 1 billion yuan and is a wholly-owned subsidiary of China Gezhouba Group, a subsidiary of the world's top 500 company - China Energy Construction Group. Headquartered in Wuhan, Hubei Province, it has developed cultural tourism and health projects, characteristic towns, including Tianjin's Wudadao Park in Heping District, Chengdu Panda Ancient Town, Meishan Viacom Global Creative Flagship Project, and Emei Mountain EOD Project. It is also fully involved in the operation and management of Yichang Gezhouba Hotel, Yichang Pinghu Grand Hotel, Wuhan Gezhouba Melia Hotel, and Shenzhen 330 Hotel Apartments.

IX. Contact Method

Time: October 24th, afternoon

Location: Zhengzhou International Convention and Exhibition Center (Booth 2001)

Erqi District

I. Project Overview and Introduction

Jigu Zhan Garden is located in the Jianye Football Town, Yingtaogou, Erqi District, Zhengzhou City, covering a total area of 23 mu. It is a cultural and artistic space created by Jigu Culture, serving as a Chinese traditional culture experience center. It consists of two ancient buildings from the mid-Qing Dynasty and a Chinese garden. The main building, in the style of Qing Dynasty Huizhou architecture, was relocated from Wuyuan, Jiangxi Province, while the Qing Dynasty courtyard was moved from Boai, Jiaozuo.

Daily activities include Song Dynasty "Four Elegant Arts" tea ceremony, flower arrangement, incense appreciation, and rubbing of inscriptions, as well as traditional cultural performances such as ancient Chinese music and tea snacks. In conjunction with the inheritance and research of epigraphy, it has developed rubbing experiences and related creative products. It also collaborates with social organizations and schools to conduct research and study activities for young people.

Zhengzhou Jigu Zhan Garden Art Museum integrates the elegant life and cultural experiences of the Song Dynasty into the ancient building courtyard, organically combining the beautiful ancient building complex with excellent traditional Chinese culture, bringing vitality to the ancient buildings and promoting cultural heritage.

In 2022, the Zhan Garden Art Museum won the "National Top 100 Public Cultural Space Award - Best Cultural and Artistic Space" in the "Most Beautiful Public Cultural Space Competition" and was named one of the "Most Beautiful Public Cultural Spaces" in Henan by the Henan Provincial Department of Culture and Tourism. It was also designated as one of the first batch of intangible cultural heritage research and study demonstration bases in Zhengzhou in 2023. The 2022 Henan Satellite TV Spring Festival Gala and the 2023 Henan Satellite TV Douyin New Year Opera Special were both filmed here, showcasing traditional culture. The traditional cultural festival activities planned and organized by Jigu Zhan Garden have received attention from the Zhengzhou Municipal Government, the Henan Provincial Department of Culture and Tourism, the Zhengzhou Municipal Bureau of Culture, Radio, Television, and Tourism, and many domestic and foreign official media outlets.

The project began operations in 2018. Currently, plans are underway for upgrades to transform it into a Zhengzhou cultural landmark integrating accommodation, dining, and cultural tourism and leisure functions. With a total investment of 200 million yuan, the plan is to create a humanistic leisure resort with Song Dynasty cultural characteristics, including cultural experiences, cultural exhibitions, national-style performances, high-end dining, and boutique homestays. The aim is to further promote the upgrading of Zhengzhou's urban cultural tourism consumption and create an immersive experience project for ancient buildings and gardens in Zhengzhou.

II. Project Construction Conditions

Phase one of the project has been completed and is in operation, while phase two is currently under construction.

III. Investment Highlights/Addressing Needs

Its proximity to the city center makes it Zhengzhou's only cultural tourism project that integrates ancient building gardens with immersive traditional cultural experiences, and it enjoys a certain level of recognition and reputation.

It addresses the issue of the revitalization and operation of ancient buildings, aligning with the currently popular "national tide" trend and attracting a large number of traditional culture enthusiasts.

IV. Filling Gaps, Market and Economic Benefit Analysis and Prediction, Main Customer Groups

It fills the market gap in Zhengzhou for the relocation and protection of ancient buildings and their sustainable operation with cultural content.

Ancient buildings are non-renewable resources with unlimited future appreciation potential. Current operations are performing well, and the operating team has achieved break-even.

The main customer groups are: Chinese ancient architecture enthusiasts and traditional culture enthusiasts.

V. Financing Needs

No less than 50 million yuan

VI. Cooperation Methods

Acquisition, debt financing, or equity participation.

VII. Construction Unit

Henan Jigu Culture Industry Co., Ltd.

VIII. Development Entity

Henan Jigu Culture Industry Co., Ltd.

IX. Contact Method

Time: October 24th, afternoon

Location: Zhengzhou International Convention and Exhibition Center (Booth 2001)

I. Project Overview

Chang'an Ancient Village is located in Erqi District, Zhengzhou City, Henan Province, China. It is a cluster of ancient villages with a long history and rich cultural heritage, and a treasure of historical culture in the Central Plains region.

The architectural style of Chang'an Ancient Village is unique and full of a strong ancient atmosphere. The ancient architectural complex here includes various types such as ancestral halls, temples, ancient houses, and ancient streets, the most representative of which is the city wall of Chang'an Ancient Village. This city wall was built in the Ming Dynasty and has been repaired many times. It still stands today, witnessing the historical changes of Chang'an Ancient Village.

There are also many historical and cultural sites in Chang'an Ancient Village, such as ancient steles, ancient wells, and Ming Dynasty opera theaters. These sites provide valuable material data for the study of local history and culture.

Today, Chang'an Ancient Village has become an important characteristic tourist area. After Junyuehui Cultural Tourism entered, it invested funds in renovation and transformation. The project currently includes an ancient architectural complex of 33.62 mu, woodland of 64.23 mu, and an office area of 6.96 mu, totaling more than 100 mu. The main business types are characteristic catering, intangible cultural heritage creation, and characteristic research studies. Planned business types under construction include outdoor camps and outdoor comprehensive development areas.

A football park is planned outside Chang'an Ancient Village, divided into east and west zones. It is planned to build 6 five-a-side pitches, 2 seven-a-side pitches, and 1 eleven-a-side pitch. The overall greening rate of the park reaches more than 80%. Each pitch has a surrounding stand and is surrounded by trees. The pitch is a professional-level football field built according to FIFA standards, using top-level grass fibers to increase the contact and support of the grass fibers to the ball, ensuring smooth operation of the football. At the same time, a special pad is added to simulate the impact buffering of natural grass, allowing each customer to fully immerse themselves in football.

The company strives to build Chang'an Ancient Village into a comprehensive scenic area integrating historical culture, folk customs, and tourism.

II. Addressing Needs/Filling Gaps

It fills the market gap in the dissemination and promotion of ancient architectural town culture in the suburbs of Zhengzhou City. Currently, the park's operation is in good condition, with stable customer sources and achieving break-even for the operating team.

Complete infrastructure is the basis for the normal operation of tourism projects. This includes basic infrastructure such as roads, water supply, power supply, and drainage, as well as modern facilities such as communication and networks, and supplementary business types such as accommodation. However, there is currently a lack of high-quality boutique hotel services in the area.

III. The main customer groups are

Zhengzhou families, parent-child tours, retired employees, and youth research study tour groups.

IV. Investment Highlights

1. It is suggested to choose a well-known brand for investment, which can leverage its brand influence and market recognition to improve the popularity and competitiveness of the Cherry Creek Scenic Area.

2. Provide diversified accommodation services, such as themed hotels, homestays, and resorts, to meet the needs and preferences of different guests. At the same time, diversified services such as catering, entertainment, and conferences can be provided to improve the overall income of the project.

3. Intelligent Management: Introduce an intelligent management system to improve the operational efficiency and management level of the accommodation project. Through the intelligent system, the automated processing of room reservation, check-in, and check-out processes can be realized, improving service quality and customer satisfaction.

4. Green and Environmental Protection: Pay attention to the concept of green and environmental protection, using energy-saving and environmentally friendly building materials and facilities to reduce the project's energy consumption and emissions. This can not only improve the project's sustainability but also attract more environmentally conscious guests.

5. Unique Cultural Experience: Combining local cultural characteristics to provide guests with a unique cultural experience. For example, local artistic works and decorations can be placed in the rooms, or cultural activities and experience projects in the Cherry Creek area can be provided, allowing guests to experience the local cultural charm while staying.

V. Financing Needs

No less than 50 million yuan

VI. Cooperation Methods

Debt or equity participation

VII. Construction Unit

Henan Jianye Big Canteen Co., Ltd.

VIII. Development Entity

Henan Jianye Big Canteen Co., Ltd.

IX. Company Name

Junyuehui Cultural Tourism (Henan) Co., Ltd.

X. Contact Method

Time: October 24th, afternoon

Location: Zhengzhou International Convention and Exhibition Center (Booth 2001)

I. Project Overview

The project covers a planned area of more than 240 mu, with a total investment of approximately 500 million yuan. It is located east of Zhengzhou-Dengfeng Expressway, north of Jianxi Line (adjacent to the planned Metro Line 15), and southwest of a 10,000-mu ecological conservation forest. It is 8 kilometers from the city center and 1.5 kilometers from the Cherry Creek Station of the Ring Expressway.

Before the project construction, 51 courtyards and 9 enterprises were demolished, integrating approximately 116 mu of existing collective construction land. After deducting 30 mu of planned land for green control belts on both sides of Zhengzhou-Dengfeng Expressway, approximately 86 mu of land remains for the project.

The overall planning concept of the project is "Big Dipper, Left Auxiliary and Right Assistant (Seven Appearances and Two Hidden)", implying Erqi while embedding 9 architectural art venues, with a total construction area of approximately 27,900 square meters. Currently, the venues of Wufang, Jianye, Sunac, Vanke, Yaxing, and Rongqiao have been completed. The main body of the Zhugu Garden venue has been completed, while the Huacheng and 3D printing venues have not yet started construction. The park's infrastructure and landscape features are 85% complete.

II. Introduction to the Venues in the Park

1. Zhugu Garden Enterprise Pavilion: The total construction area is approximately 3,300 square meters, with a planned total investment of 60 million yuan. The design team is led by Wang Shu, the president of the School of Architecture, China Academy of Art (the first Chinese winner of the Pritzker Architecture Prize, known as the Nobel Prize in architecture). After completion, the work is expected to be selected as one of the third batch of excellent buildings for the 2018 CCTV program "One Hundred Buildings"; the venue is currently under construction.

2. Wufang Hechuang Enterprise Pavilion: The total land area is approximately 8,000 square meters, the total construction area is approximately 3,552 square meters, and the planned total investment is 25 million yuan. It adopts German PHI "passive house" technology, which can meet the requirements of "warm in winter and cool in summer" (20℃-26℃) without using heating and air conditioning systems. It is planned to be built as the first passive ultra-low energy consumption model house in the Central Plains region and promoted as an industry standard in the Central Plains region. The "Henan Provincial Energy-Saving Design Standard for Ultra-Low Energy Consumption Residential Buildings," compiled by the Henan Provincial Institute of Architectural Science and participated in by Zhengzhou University, Wufang Design, and other units, has been implemented since November 1, 2018. Henan is the third province in China to implement relevant ultra-low energy consumption standards after Hebei and Shandong. It has been completed and opened.

3. Vanke Enterprise Pavilion, with a total land area of approximately 5525.44 square meters and a total construction area of approximately 2157.12 square meters, has a planned total investment of 28 million yuan. Adopting the concept of "virtual and real interweaving, semi-courtyard," and integrating the traditional garden design techniques of "winding paths and changing views," it achieves a modern interpretation of traditional courtyards and garden spaces. The venue is currently completed.

4. Greenland Enterprise Pavilion, with a total land area of approximately 3378 square meters and a total construction area of approximately 3228 square meters, has a planned total investment of 36 million yuan. The prototype is the Tiantuo Greenland Center, which won the Silver Award of the Architectural Creation Award of the Architectural Society of China in 2016. The venue is currently completed, and the interior decoration is 50% complete.

5. Yaxin Enterprise Pavilion, with a total land area of approximately 3871 square meters and a total construction area of approximately 1041 square meters, has a planned total investment of 20 million yuan. The roof uses solar photovoltaic panels, reducing heat radiation while collecting and utilizing light energy. The venue is currently completed.

6. Jianye Enterprise Pavilion, with a total land area of approximately 4729.6 square meters and a total construction area of approximately 3000 square meters, has a planned total investment of 42 million yuan. Designed by Master Ma Qingyun (the first Chinese person to receive a full scholarship from the University of Pennsylvania's Department of Architecture after architectural predecessors such as Liang Sicheng), the building adopts the "Jianye Ring" concept, integrating the beauty of "landscape and architecture" with sports and intelligent environmental protection concepts. The venue is currently completed, and the exterior decoration is 80% complete.

7. Rongqiao Enterprise Pavilion, with a total land area of approximately 3996 square meters and a total construction area of approximately 998.44 square meters, has a planned total investment of 15 million yuan. The main structure adopts the concept of a "gate," signifying openness and inclusiveness. The building's roof uses light-guide lighting technology, making it energy-efficient and environmentally friendly. The venue is currently completed.

III. Investment Highlights/Addressing Needs:

Investment Highlights: The Xigang Architectural Art Experience Park project, as a "trailblazer" and "trigger" for the efficient use of collective land, is listed as a Zhengzhou cultural industry project, a key ecological project in the district, a cultural tourism project, and a public welfare project. It has been included in the "Erqi District Ecological Construction Special Plan" and key implementation projects.

After completion, the Xigang Architectural Art Experience Park, aiming to be a 4A-level scenic area, will be a public ecological park themed on architectural art, integrating maker R&D, exhibitions and training, product launches, tourism, sports and health, and intelligent experiences. Under the model of "government platform companies taking the lead and multiple companies participating together," the park will leverage its "diversionary role" to drive the image enhancement and business layout of the entire rural area through the "regional economy" model, jointly creating a new cultural highland in Erqi.

IV. Filling the Gap, Market and Economic Benefit Analysis and Prediction, Main Customer Groups:

Filling the Gap: With its superior ecological environment, convenient transportation location, and complete supporting facilities, the Xigang and surrounding areas, if developed and constructed effectively, will not only enhance the tourism brand of "Micro-vacation to Zhengzhou Cherry Blossom Valley," but also enrich the city's rural tourism formats and strengthen support for the primary and tertiary industries in the area.

Market and Economic Benefit Analysis and Prediction: The "Micro-vacation to Zhengzhou Cherry Blossom Valley" cultural tourism brand has unlimited future appreciation potential. Relying on the existing Cherry Blossom Valley Scenic Area and Fishing Valley Scenic Area, it will upgrade and build a rural tourism destination integrating agriculture and tourism.

V. Main Customer Groups:

Rural picking tours, family tours, research and study tours, corporate team building, etc.

VI. Financing Needs:

No less than 50 million yuan

VII. Cooperation Methods:

PPP cooperation method. Through cooperation between the government and social capital, jointly participate in public service and infrastructure construction to achieve mutual benefit and win-win results.

VIII. Contact Method

Time: October 24th, afternoon

Location: Zhengzhou International Convention and Exhibition Center (Booth 2001)

Dengfeng City

I. Project Overview

The China Songshan "Kung Fu World" Show Kung Fu Stage Play Project is produced and invested by Nihao Kungfu (Henan) Performing Arts Co., Ltd. Located at the southeast corner of the intersection of the Songyang Street Ring Mountain Tourist Highway and Binhe Road in Dengfeng City, the project has a total investment of 105 million yuan. Launched in November 2023, it transforms the existing building into a 6000㎡ 180° viewing theater with 1000 seats.

II. Project Construction Conditions

1. Transportation Advantages: Dengfeng is located in the heart of central China, with convenient transportation. It is in the core location of the Zhengzhou-Kaifeng-Luoyang "one-hour city circle," with a well-developed highway network and multiple expressways and national highways running through the entire region; it is an hour's drive from Zhengzhou Xinzheng International Airport, making it convenient for domestic and international tourists to reach.

2. Core Competitiveness: Unique cultural heritage, professional performance team, innovative performance forms, and high-quality service experience. It combines traditional Kung Fu performances with modern stage technology, using lighting, sound effects, and special effects to create realistic scenes and atmosphere, enhancing the audience's immersion and sense of participation.

3. Project Highlights: The 180-degree viewing theater adopts a unique theater design, allowing the audience to fully appreciate the performance and experience the charm of Kung Fu without any blind spots. This immersive viewing experience is a major highlight of the project, attracting more audiences to watch.

4. Project Vision: Through wonderful performances and extensive publicity and promotion, the Songshan Kung Fu World Show Kung Fu Stage Play will be built into a new business card of Chinese Kung Fu culture, showcasing the charm and style of traditional Chinese martial arts to the world.

III. Addressing Needs/Filling Gaps

Cultural Heritage Needs: Through the form of stage plays, the Shaolin Kung Fu culture, Zen culture, etc., are deeply excavated and artistically presented, allowing more people to understand and appreciate the charm and connotation of traditional Chinese martial arts culture, which is conducive to the inheritance and development of traditional culture.

Tourism Experience Needs: To provide tourists visiting Dengfeng with a new and immersive cultural experience project, enriching the local tourism products, meeting the tourists' needs for diversified tourism experiences, and enhancing the attractiveness and competitiveness of Dengfeng tourism.

IV. Market and Economic Benefits

With the increasing demand for cultural tourism and the widespread dissemination of Shaolin Kung Fu culture, this project has broad market prospects. As a tourist destination, Dengfeng attracts a large number of tourists every year, providing a stable customer base for the stage play, which will surely generate good economic and social benefits.

V. Main Customer Groups

The main customer groups are martial arts enthusiasts, cultural experience seekers, and family groups.

VI. Financing Needs

No less than 10 million yuan, used for project continuous upgrading, market promotion, and actor training.

VII. Cooperation Methods

1. Capital injection 2. Project resource recommendation 3. Customer lead generation cooperation

VIII. Investment Attraction Type

Research and study-type investment promotion (research and study institutions, planning companies, research and study resources), cultural and sports investment promotion (cultural activities, sports events, corporate cultural team building)

IX. Development Entity

Nihao Kungfu (Henan) Performing Arts Co., Ltd.

X. Matchmaking Method

Time: October 24th, afternoon

Location: Zhengzhou International Convention and Exhibition Center (Booth 2001)

I. Project Overview

This project is located in Guodian Village, Shaolin Street, adjacent to the Shaolin Scenic Area, a national 5A-level scenic spot. The village currently relies on tourism-related services such as homestays, hotels, and convenience stores as its main industries. To further enhance the development level of Guodian Village's tourism service industry, Guodian Village has partnered with Zhejiang Huaxi Bolv Cultural Industry Development Co., Ltd. through a village collective economic cooperation model. The project plans a total investment of RMB 210 million, covering a total area of 160 mu, for a comprehensive upgrade and reconstruction of Guodian Village.

The main construction content includes: the creation of a characteristic folk street, folk culture display, upgrading of boutique homestays, upgrading of traditional homestays, improvement of village environment, homestay comprehensive service area, Gongfu Tianyuan characteristic sightseeing agricultural base, and supporting water supply and sewage facilities.

II. Project Construction Conditions

1. Transportation Advantages: Only a 5-8 minute walk from Shaolin Temple, it is very close.

2. Core Competitiveness: Leveraging its inherent geographical advantages and historical and cultural heritage, the aim is to create a comprehensive cultural and tourism commercial project integrating Zen Buddhism culture, Shaolin martial arts atmosphere, Zhongyue Songshan cultural heritage, rural folk experience, characteristic homestay experience, characteristic commercial atmosphere, and food, drink, play, and entertainment.

3. Project Highlights: Establish a visitor service center to provide tourists with information consultation and tour guide services, enhancing the tourist experience. At the same time, construct Dengfeng characteristic commercial streets, pedestrian streets, and catering facilities, inherit Dengfeng intangible cultural heritage, enrich tourist consumption choices, extend tourist stay time, promote tourism consumption, and drive rural economic development.

4. Project Vision: Innovate new formats and models for cultural and tourism development, integrate and develop cultural and tourism IPs such as natural scenery, cultural relics, folk arts, and characteristic architecture, and create new cultural and tourism formats such as natural ecological sightseeing tours and characteristic cultural experience tours; create a comprehensive rural economic complex with cultural tourism as the theme to drive related industries such as cultural products, cultural commerce, cultural arts, cultural commerce, and cultural entertainment, becoming a prosperous village, an ecologically livable place, and a place for cultural inheritance.

III. Addressing Needs/Filling Gaps

To provide visitors to Dengfeng with a new and immersive cultural experience, enrich local tourism products, meet tourists' needs for diversified tourism experiences, and enhance the attractiveness and competitiveness of Dengfeng's cultural tourism.

IV. Market and Economic Benefits

The project is expected to bring significant economic and social benefits to Dengfeng City's Shaolin Street Guodian Village. By attracting tourists to stay, selling specialty products, professional operation and management, and improving comprehensive service levels, it will increase the income of local villagers and improve their living standards. At the same time, the operation of the project will promote the inheritance and promotion of Dengfeng Shaolin culture, Zen culture, and local culture, and drive the development of the rural economy. To ensure the sustainable development of the project, attention will be paid to environmental protection and resource conservation, promoting the coordinated development of rural tourism and ecological protection, and injecting new vitality into the innovative development of the Dengfeng cultural tourism market.

V. Customer Groups

The main customer groups are tourists to the Shaolin Scenic Area and even the entire Dengfeng area, family and parent-child groups, domestic and foreign high-net-worth individuals, and the Z generation consumer mainstream group.

VI. Cooperation Methods

1. Capital injection from Zhejiang Huaxi Bolv Cultural Industry Development Co., Ltd.;

2. Unified management and operation cooperation model of village collectives and farmers;

3. Merchant lead generation cooperation.

VII. Investment Attraction Types

Investment attraction in research and study (research and study institutions, planning companies, research and study resources), cultural and sports investment attraction (cultural activities, sports events, corporate cultural team building), arts investment attraction (cultural groups, art groups, associations and artists), intangible cultural heritage inheritance, cultural and entertainment investment attraction (entertainment and leisure, performing arts groups or institutions), cultural products investment attraction (cultural creativity, cultural products), etc.

VIII. Development Entity

Zhejiang Huaxi Bolv Cultural Industry Development Co., Ltd.

IX. Contact Method

Time: October 24th, afternoon

Location: Zhengzhou International Convention and Exhibition Center (Booth 2001)

Jinshui District

I. Project Overview/Introduction:

The Zhengzhou Memory 1952 Oil Chemical Plant Creative Park is located at No. 68 Huanghe Road, Jinshui District, Zhengzhou City, in the core location of the second ring road. It is transformed from the old factory buildings of the former Zhengzhou Oil and Chemical Plant. The plant was built in 1952, a key project of China's First Five-Year Plan, and one of the first batch of Soviet-aided projects in the early days of the People's Republic of China, with a history of more than 70 years. The "Zhongzhou Soap" and "Foleer Soap" of that time were once popular throughout the country. It is not only a witness to the development of industry in New China, but also carries the memories and nostalgia of several generations of Zhengzhou people.

II. Project Construction Conditions

Transportation Advantages: Located in the core of the second ring road, adjacent to Huanghe Road and Jingguang Expressway, major urban arteries, with multiple bus and subway lines.

Core Competitiveness: Industrial cultural heritage, urban protection, industry incubation, urban show, commercial core, intangible cultural heritage platform.

Project Highlights: 70-year-old Soviet-style red brick factory buildings, industrial cultural historical heritage, innovative old building scenes.

Project Vision: To become a disseminator of advanced Chinese culture and a creator of beautiful urban life.

III. Addressing Needs/Filling Gaps

As a representative of the first batch of industrial projects after the founding of New China, the oil chemical plant has extremely high industrial heritage value. Its red brick houses, Soviet-style old factory buildings, and French plane tree-lined avenues constitute a unique industrial landscape, an indispensable part of Zhengzhou's urban memory. The park assists in the creation of Zhengzhou's international consumption center city, creating new consumption scenarios, activating new innovative industries, promoting creative entrepreneurship and employment, and shaping urban physical, cultural, commercial, tourism, and experiential consumption projects.

IV. Market and Economic Benefits

Adhering to the cultural practice concept of "repairing the old as the old, and the new must be trendy," innovative protection, restoration, and utilization are carried out on the basis of the Soviet-style old factory buildings of the oil chemical plant. Currently, there are more than ten types of industries, integrating culture, commerce, entertainment, tourism, and shopping, with more than 130 characteristic shopkeepers and more than 100 market stall owners. The average daily passenger flow is 30,000+, and the passenger flow exceeds 50,000 during holidays, with an annual passenger flow of 10 million, driving more than 5,000 people to start businesses and create jobs. The transformed characteristic scenes have become an important economic development characteristic of cultural tourism, allowing people to experience the weight of history while also appreciating the charm of creativity and fashion.

V. Main Customer Groups

16-35 year old young people

VI. Cooperation Model

Capital investment, brand entry, filming base, brand naming, creative advertising, venue rental, art exhibitions, joint flash sales, urban exhibition halls, event hosting, cultural and creative spaces, innovation and entrepreneurship

VII. Development Entity

Zhengzhou Tianxing Cultural and Creative Technology Industrial Park Co., Ltd.

VIII. Contact Method

Time: October 24th, afternoon

Location: Zhengzhou International Convention and Exhibition Center (Booth 2001)

Gongyi City

I. Project Overview/Introduction

The project is located in Jiajinkou Town, surrounding Gongchuan Village, Yungou Village, and Wolong Village, covering an area of 24 square kilometers. The overall plan includes "one core and four major sections," mainly constructing the Wolong Town Comprehensive Service Section, Songshan Grassland Ski Resort Section, Songshan Beautiful Countryside Section, Songshan Yung Valley Township Tourism Section, and Songding Forest Canyon Section. It leverages "Songshan Grand Canyon, Songding Meadow, and Songding Forest Park" as core resources and "ice and snow tourism and green ecological vacation" as core features to create a comprehensive mountain international tourism resort integrating natural sightseeing, leisure sports, folk culture experience, ecological leisure vacation, and high-end business conferences.

II. Project Construction Conditions/Investment Highlights

Songding Ski Resort has been in operation for eight ski seasons, successfully hosting eight ice and snow cultural tourism festivals, with the number of tourists increasing year by year; Shangu Awakening Hotel and Gongchuan Wudaogou Homestay Cluster Phase I, Yuanshan Yunqi Boutique Homestay, have been completed and put into operation; the high-end homestay, Yiqianmi City Cloud Hotel, will complete Phase I decoration and some infrastructure construction in 2024 and put into operation; Wolong Boutique Homestay and Gongchuan Yi Boutique Homestay are planned to be completed and put into operation in 2024; five mid-to-high-end homestays, including Songding Xiaozhu, Autumn Ming Mountain Inn, and Songlu Hotel, and ten farmhouses, including Songding No. 1 and Songyue Renjia, are operating well. Shifo Temple, the surrounding colorful roads, and Yungou Beautiful Countryside have become popular check-in points, promoting new improvements and breakthroughs in Songding tourism. Songding Tourism Resort has been created as a Henan Provincial Leisure Sightseeing Park, Yungou Village has been created as a Henan Provincial Characteristic Rural Tourism Village, and Songding Forest Health Resort has been awarded the title of Henan Provincial Forest Health Resort.

III. Addressing Needs/Filling Gaps

Targeting consumers of all ages and social strata, it aims to create a four-season tourism and vacation destination, becoming a comprehensive mountain international tourism resort for spring flower viewing, summer escapes, autumn foliage viewing, and winter skiing.

IV. Market and Economic Benefit Analysis and Prediction

“Governance Sample”. After completion, the project is expected to receive 300,000 tourists annually, with a total income of 3 million yuan and creating over 200 jobs.

V. Main Customer Groups

Consumers of all ages and social strata

VI. Financing Needs

200 million yuan

VII. Cooperation Methods

1. Songding Ski Resort seeks cooperation with development enterprises; 2. Gongchuan Wudaogou Homestay Cluster needs to seek cooperation with operation teams; 3. Gongchuan Yi Homestay seeks cooperation with operation teams.

VIII. Construction Unit/Developer

Henan Songding Ski Tourism Development Co., Ltd., Gongyi City Zhuomei Tourism Development Co., Ltd., Gongyi City Gongchuan Rongren Agricultural Development Co., Ltd.

IX. Contact Method

Time: October 24th, afternoon

Location: Zhengzhou International Convention and Exhibition Center (Booth 2001)

Shangjie District

01

Wuyun Mountain Leisure and Health Resort (Under Construction)

I. Project Overview and Introduction

Wuyun Mountain Leisure and Health Resort is located at the intersection of Zhongyuan West Road and Dengfeng Road in Shangjie District, Zhengzhou City. It boasts the closest low mountain to Zhengzhou, with an altitude of about 588 meters and a vegetation coverage rate of over 95%, and the air humidity remains around 55% throughout the year. Relying on the beautiful natural ecological background of Wuyun Mountain and with the health industry as its core, it is a one-stop leisure and health resort destination near Zhengzhou, integrating entertainment, vacation, organic agriculture, and health care for the elderly.

II. Project Construction Conditions and Investment Highlights

The resort covers a total area of approximately 18,000 mu (approximately 1200 hectares), with abundant ecological resources, a wide variety of plants and animals, and a profound historical and cultural heritage. Legends such as Nuwa mending the sky and Chang'e flying to the moon originated here, and it was also a major area of activity for Lei Zu. Many legendary stories remain, including the God of Wealth and the Jade Emperor testing the mountain people, the Red Rain Bridge testing sincerity, and the warhorse digging a spring to save Liu Xiu. Ancient city walls, Yunyi locust grove, Yuxian Shengmu Temple, and Ma Paoquan are among the many historical and cultural landscapes still found in the mountain today.

The resort has 15 completed and operational tourism and vacation projects, covering six major business formats: international camps, outdoor sports, parent-child research and study, health care for the elderly, organic agriculture, and hotels and homestays: including the Bangbangtang Research and Study Camp, Shangdi Farm, Deer Park, Wandering Wilderness Campsite, Shanfu Nanyuan, Yunkai Academy, Jianshan Coffee Shop, Wuyun Restaurant, Yun Ding Castle Hotel, International City Camp, and Wuyun Mountain Hospital. Since 2023, the resort has joined with the local government to hold the "Shangjie District May Day Barbecue and Camping Festival," becoming a popular check-in spot near Zhengzhou.

Transportation: Currently, Zhongyuan West Road and Longhai Expressway provide direct access to the resort. It takes only 30 minutes to reach the project from the intersection of Zhongyuan West Road and the West Third Ring Road.

Light Rail: The Zhengzhou-Gongyi-Luoyang light rail, connecting Zhengzhou, Gongyi, and Luoyang, is under planning (already included in the planning scheme of the Central Plains Urban Agglomeration Intercity Rail Transit Network). Upon completion, it will take 15 minutes to travel to and from Zhengzhou city center.

Subway: Metro Line 10 starts from Zhengzhou Railway Station in the east and currently reaches the West High-speed Railway Station. In the future, the Shangjie Xiawo Station will be only 5 minutes away from the resort.

High-speed Rail: Zhengzhou West High-speed Railway Station is about 10 kilometers east of the resort and is currently in operation, enabling travel within the province in half an hour and to other provinces (Zhengzhou to Beijing, Xi'an, Wuhan, etc.) within 2 hours.

III. Addressing Needs and Filling Gaps

Targeting consumers of all ages and social strata, the industrial planning direction includes health care, parent-child agriculture (camp research and study/characteristic farms/sightseeing agriculture/smart agriculture), tourism and vacation (resort hotels/food and beverage/theme business/homestay clusters/leisure entertainment, etc.), outdoor sports (cycling/mountain climbing/orientation sports, etc.), and education (schools), etc.

IV. Market and Economic Benefit Analysis and Prediction

Zhengzhou Shangjie District benchmark project for the tourism and cultural industry. After completion, the project is expected to receive 300,000 tourists annually, with a total income of 3 million yuan and creating over 200 jobs.

V. Main Customer Groups

Consumers of all ages and social strata

VI. Investment Needs

1. Cooperative Operators

2. Industry Format Entry

3. Financing: 200 million yuan

VII. Cooperation Methods

1. Joint Venture Cooperation

2. Equity Investment

3. Construction and Operation

VIII. Construction Unit and Development Entity

Henan Juyi Wuyun Mountain Cultural Tourism Development Co., Ltd.

IX. Contact Method

Time: October 24th, afternoon

Location: Zhengzhou International Convention and Exhibition Center (Booth 2001)

Xinmi City

01

Xinmi City Fuxi Mountain Tourism and Culture Integration Demonstration Project (Existing Project)

I. Project Name

Xinmi City Fuxi Mountain Tourism and Culture Integration Demonstration Project

II. Project Location

Located in Jianshan Village, Fuxishan Scenic Area Management Committee, Xinmi City, Henan Province, China

III. Project Scale

The total project area is approximately 592 mu. The total investment is 1.5 billion yuan.

IV. Construction Content

The project aims to improve infrastructure within the scenic area and enhance tourism support services in the region. It will boost regional support services by constructing new auxiliary facilities, commercial amenities, and parking lots. By upgrading and transforming abandoned public buildings into boutique guesthouses and unique cultural exhibition areas, the project will revitalize underutilized resources. Additionally, it will renovate ancient buildings and villages that have fallen into disrepair, preserving ancient structures with historical and cultural heritage, and creating cultural exhibition halls to enhance the cultural value of these ancient villages.

1. Demolish some residential and other buildings in the area, with a demolition area of approximately 35016m²;

2. Update the pipeline network within the area;

3. Renovate 9 residential buildings in Tanpa Village, with a construction area of approximately 2012m²;

4. Update the main street interface of Tanpa Village, with a construction area of approximately 693m²;

5. Construct a new Genesis Cultural Area, with a construction area of approximately 66321m;

6. Renovate abandoned granaries, old mills, abandoned health centers, and the former Anti-Japanese War site in northern Mi, with a construction area of approximately 2341m²;

7. Renovate 26 idle residential buildings in Jianshan Village, with a construction area of approximately 5264m²;

8. Update the main street of Jianshan Village, with a construction area of approximately 1286m²;

9. Renovate and expand the idle supply and marketing cooperative, with a construction area of approximately 2087m², and newly set up a population landscape area and parking lot, adding 11 parking spaces;

10. Renovate 5 idle residential buildings in the area, with a construction area of approximately 741m²;

11. Update the interface of the main street, with a construction area of approximately 882m;

V. Market and Economic Benefit Forecast

Xinmi City is located in central Henan Province, adjacent to Zhengzhou urban area, and is positioned within the core influence area of the 1.5-hour Central Plains urban circle, enjoying a superior geographical location.

The project is located in the Fuxishan area in the southwestern part of Xinmi City, which is a scenic area gathering place in Xinmi City, with a good tourist base. The main construction area is located on both sides of the main road of Fuxishan Scenic Area, enjoying a superior geographical location. The updates are divided into three areas connected by the main road.

Within the jurisdiction of the Fuxishan Management Committee, there are 4 AAAA scenic spots and 1 AAA scenic spot, with an annual tourist flow of approximately 6 million visitors.

VI. Main Customer Segments

Xinmi City is located in central Henan Province, adjacent to Zhengzhou urban area, and is positioned within the core influence area of the 1.5-hour Central Plains urban circle, enjoying a superior geographical location. As Zhengzhou's backyard garden, Fuxishan primarily targets customer groups from around Zhengzhou City.

VII. Project Construction Conditions

Provide planning guidance and requirements for the supplementary or improved district-level public service facilities, their layout, and scale in the project area. Reasonably predict the demand for various public service facilities based on the actual needs of residents, strictly adhere to public service facility allocation standards, and meet the construction standards for “complete residential communities” and “community living circles.” Propose guidance and requirements for supplementing or improving the layout and scale of various facilities, setting methods, service radii, mixed settings, etc., and clarify the improvement needs for quality-enhancing public service facilities.

VIII. Investment Highlights

Under an excellent ecological environment, combining current conditions, cultural themes, and profit points, and relying on urban renewal and regional improvement and transformation, a rich and diverse Fuxi humanistic aesthetic platform will be created.

IX. Addressing Needs

Currently, public service facilities in the Fuxishan area are not fully developed, with only over 3,000 existing beds, no centralized large-scale supporting commercial facilities, continuously expanding parking lots, and a lack of exhibition and performance venues. The existing tourist service center is less than 500 square meters; the Fuxishan area has a strong ability to attract tourists but a weak ability to retain them.

To address the current development bottleneck in the Fuxishan area, four issues should be resolved: 1. How to retain tourists; 2. Improve service quality; 3. Better promote Fuxi culture and folk customs, increase cultural publicity, and enhance tourist experience; 4. While improving the living environment for residents, how to organically combine residents' idle assets and resources with 6 million tourists, increase local residents' income, attract young people to return to their hometowns to start businesses, and inject new vitality into the area's development.

X. Financing Methods

Including developer-led model, investor + EPC + O, and local enterprise or resident self-renewal model.

XI. Construction Unit

Henan Fuxishan Scenic Area Management Service Co., Ltd.

XII. Financing Needs

800 million yuan

XIII. Contact Method

Time: October 24th, afternoon

Location: Zhengzhou International Convention and Exhibition Center (Booth 2001)

Zhongmou County

01

Zhengzhou Fashion Industrial Park Project (Existing Project)

I. Project Overview/Introduction

The Fashion Industrial Park project is located in the Modern Service Industry Development Zone of Zhongmou County, Zhengzhou City. The proposed site spans an area bordered by Ziwei Road to the east, Fugui Wulu to the north, Wentong Road to the west, and Qionghua Road to the south. The preliminary planned total land area is approximately 1790 mu, with an estimated total investment exceeding 10 billion yuan, and a total planned construction area of approximately 2 million square meters. It is planned to be developed in three phases, with the first phase covering 337 mu, located east of Wensu Street, south of Fugui Wulu, west of Ziwei Road, and north of Logistics Avenue in Zhongmou County, with an estimated total investment of approximately 1.5 billion yuan. The project will be based on Zhengzhou's apparel industry foundation, leveraging talent from Henan Province's university resources and Zhongmou County's cultural tourism development advantages, introducing fashion industry resources to achieve concentrated development of the fashion industry, integrating fashion with cultural tourism, and creating a unique fashion cultural and creative industrial park.

II. Project Construction Conditions

1. Industrial Advantages: The project is located in the core area of Zhongmou County, with rich cultural tourism projects in the surrounding area. The integration of fashion and culture has appeared many times, providing a foundation for the development of the fashion industry.

2. Core Competitiveness: First, to drive the concentration of the regional fashion industry; second, to increase tourist numbers through fashion industry shows and exhibitions, enhancing regional consumption; third, to bring operating income and tax revenue to Zhongmou County.

3. Project Highlights: Located in the core area of Zhongmou County's Modern Service Industry Development Zone; good foundation for combining cultural tourism and fashion; rich apparel industry resources.

4. Project Vision: To build a fashion industry ecosystem with the characteristics of Central Plains culture, creating a comprehensive industrial park integrating fashion display, consumption, education, and office centers.

III. Addressing Needs/Filling Gaps

The project will improve the industrial structure of Zhongmu County, extending the length of stay for customers in Zhongmu County through fashion shows, and achieving fashion industry upgrades through the integrated development of culture and tourism.

IV. Market and Economic Benefits

The project will entrust a professional operator for sales and operation. Relying on the operator's ability to gather fashion resources, grafting cultural heritage, and adopting a "culture + tourism" integrated development model to enhance the sense of experience, driving the two-way win-win development of the fashion industry and cultural tourism. After the project is completed and put into operation, it can effectively improve the social benefits of Zhongmu County, with an estimated annual revenue of 150-200 million yuan and annual tax revenue of 10-20 million yuan.

V. Main Customer Groups

Primarily targeting fashion enterprises transferred from Zhengzhou, Henan Province, and the Yangtze River Delta region.

VI. Financing Needs

Total demand: 7 billion yuan (initial financing demand: approximately 1 billion yuan)

VII. Cooperation Methods

Multiple cooperation methods including equity cooperation, joint operation, and project profit sharing

VIII. Investment Attraction Type

Fashion industry investment attraction (clothing industry, clothing design, clothing live streaming), fashion education (vocational continuing education, professional training), commercial investment attraction (catering, retail, education, camping, entertainment), brand investment attraction (brand entry, brand advertising, title sponsorship).

IX. Development Entity

Zhengzhou Huishang Industrial Park Management Co., Ltd.

X. Matchmaking Method

Time: October 24th, afternoon

Location: Zhengzhou International Convention and Exhibition Center (Booth 2001)

02

China's Big Canteen Tourism and Leisure Street Project (existing project)

I. Project Overview/Introduction

The project is located west of Baihua Street, east of Wenxin Road, and south of Wanyue Road in Zhongmu County. It is adjacent to Jianye Film Town to the north. The total land area is 136.5 mu, with a planned total investment of 1.2 billion yuan. The overall design adopts a new Chinese architectural style, built along the water, forming a commercial water street where architecture and water complement each other. It creates a spatial layout with beautiful scenery at every step, with a planned total construction area of approximately 135,000 square meters, including 120,000 square meters of above-ground construction area and 15,000 square meters of underground construction area, a plot ratio of 1.32. It is planned to create six major product categories: commercial water street, China's Big Canteen, economy hotel, business hotel, boutique inn, and light luxury courtyard. The project construction period is 36 months, planned to be developed in two phases. The first phase of development is adjacent to the northwest area of the film town (approximately 50 mu), and the second phase will develop the remaining part (approximately 86 mu).

II. Project Construction Conditions

1. Transportation Advantages: The project is approximately 25 kilometers away from Zhengzhou East Station and Kaifeng West District, with convenient transportation and a superior location. It is also adjacent to the Film Town, Haichang Ocean Park, and Only Henan, three major theme parks to the north, attracting numerous tourists.

2. Core Competitiveness: Star-rated brand hotels, tourism and resort homestays, national food culture, Zhongmu specialty product sales, and tourism product display and sales.

3. Project Highlights: Addresses the current shortage of supporting facilities for tourists in terms of food, accommodation, shopping, and entertainment.

4. Project Vision: To create an integrated tourism and resort area encompassing food, accommodation, shopping, and entertainment, providing high-quality supporting services for tourists visiting Zhongmu.

III. Addressing Needs/Filling Gaps

The project will improve Zhongmu County's tourism hotels and commercial supporting resources. By enhancing supporting services, it aims to transform more "passing-through tourists" into "overnight tourists," promoting consumption upgrades.

IV. Market and Economic Benefits

After the project is completed and put into operation, it will effectively enhance the tourist experience in terms of food, accommodation, shopping, and entertainment. It is expected to receive 500,000 tourists annually, with an annual revenue of approximately 200 million yuan.

V. Main Customer Groups

Tourists visiting Zhongmu County from within and outside the province

VI. Financing Needs

800 million yuan

VII. Cooperation Methods

Equity cooperation

VIII. Investment Attraction Type

The project will entrust a professional operator for unified operation. Relying on the professional operator's brand traffic and professional level, it will create a top-tier IP, leading the integration of Zhongmu County's cultural tourism industry and commerce, and shaping Zhongmu County's unique commercial cultural symbol. Hotel investment attraction (star hotels, express hotels, homestays, etc.), commercial investment attraction (catering, retail, education, camping, entertainment), brand investment attraction (brand entry, brand advertising, title sponsorship).

IX. Development Entity

Zhongmu County Huisheng Cultural Tourism Enterprise Management Co., Ltd.

X. Matchmaking Method

Time: October 24th, afternoon

Location: Zhengzhou International Convention and Exhibition Center (Booth 2001)

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