CAAPA

2024 China Immersive Cultural Tourism and Digital Technology Innovation and Development Forum Successfully Held!

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2024-10-25


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On October 25, the 2024 China Tourism, Leisure and Entertainment Industry Development Conference, hosted by the China Association of Amusement Parks and Attractions (CAAPA), Sub-forum - The 2024 China Immersive Cultural Tourism and Digital Technology Innovation Development Forum was successfully held in Zhengzhou.


Deputy Director of the Immersive Entertainment Professional Committee of the China Association of Amusement Parks and Attractions,

Jiang Jie, CEO of Huanjing International Immersive Industry Platform


Bao Hua, CEO of Zhujiaoer Ancient Style Performing Arts Town

Fei Huihui, Senior Director and Head of Experience Business Products at iQiyi

Bai Mingzhou, Digital Art Expert at Epson Imaging Research Institute

Yao Yao, Deputy General Manager of Shenzhen Kale Planet Digital Entertainment Co., Ltd.

Li Bing, CMO of Nanjing Dasqi Digital Technology Co., Ltd.


Jiang Jie, Deputy Director of the Immersive Entertainment Professional Committee of the China Association of Amusement Parks and Attractions and CEO of Huanjing International Immersive Industry Platform; Bao Hua, CEO of Zhujiaoer Ancient Style Performing Arts Town; Fei Huihui, Senior Director and Head of Experience Business Products at iQiyi; Bai Mingzhou, Digital Art Expert at Epson Imaging Research Institute; Yao Yao, Deputy General Manager of Shenzhen Kale Planet Digital Entertainment Co., Ltd.; and Li Bing, CMO of Nanjing Dasqi Digital Technology Co., Ltd., respectively shared their insights on the following topics: "Competing for a Thousand Billion Market: Unlocking Ten New Perspectives on Investment in China's Immersive Industry," "How Immersive Content-Driven Parks Can Enhance Cultural Value," "Empowering Offline Cultural Tourism with 'Film and Television IP + Technological Innovation'," "Digital Light and Shadow Empowering Cultural Tourism Innovation," "Practice and Exploration of the Integrated Innovation and Development of Digital Cultural Tourism and Immersive Experiences," and "Innovative Application of Holographic Display Equipment Technology in Traditional Cultural Scenic Areas."



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