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Review of Zhengzhou's Culture and Tourism in 2024

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2025-01-07

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Editor-in-Chief | Yang Ming

Editor | Jing Xiangyuan

Source | New Tourism Era

In 2024, Zhengzhou's tourism industry achieved remarkable results, making significant strides in world-renowned tourist mountains, tourism resorts, new tourism formats, national 4A-level scenic areas, and provincial-level tourism and leisure districts! Today, we'll review Zhengzhou's tourism achievements in 2024 from a tourist's perspective!

Winning the Title of World-Famous Tourist Mountain

Zhengzhou's Dengfeng Songshan successfully selected as one of the first batch of "World Famous Tourist Mountains"

In recent years, Mount Song has experienced rapid development in tourism, with numerous tourism products such as Songshan night tours, Songshan study tours, Songshan music festivals, and Songshan markets becoming increasingly popular.

At the 2024 International Mountain Tourism and Outdoor Sports Conference, Songshan was successfully selected as one of the first batch of World Famous Tourist Mountains, taking its place among the world's leading mountain tourism destinations!

Tourism Resort Development

Winning Zhengzhou's First National Tourism Resort

Although Zhengzhou boasts numerous provincial-level tourism resorts, it lacked a national-level resort before 2024.

With the successful designation of the Zhengzhou Yinji International Tourism Resort as a national-level resort, Zhengzhou's tourism development has reached new heights. This also signifies that the tourism resorts developed by Zhengzhou now carry more weight in the eyes of international tourists.

Opening New Avenues for Provincial Tourism Resort Development

In 2024, in addition to achieving a breakthrough with its first national-level tourism resort, Zhengzhou's tourism industry also explored a new path for developing provincial-level tourism resorts.

This is demonstrated by the successful establishment of the Zhengzhou Zhongmu International Cultural Tourism Resort, which adopts a model centered around regional theme parks as a cultural foundation for the resort, providing a clearer direction for the tourism development of the Zhongmu New District.

New Tourism Formats

Successful Launch of Ruyi Longhu Night Tour

In the heart of Zhengzhou city, Ruyi Lake, Beilong Lake, and the Ruyi Canal are interconnected through a grand night tour performance, opening a new chapter for water-based night tours in Zhengzhou's urban area.

It is worth mentioning that the Ruyi Longhu Night Tour recently won two national awards: "New Productivity Empowers Tourism Group Innovation Model" and "Tourism and Leisure Destination Innovative Development Typical Case," receiving recognition for its innovative approach to tourism.

Opening of Renovated Fat Donglai Yong Hui Stores

In recent years, Henan's Fat Donglai supermarket has become a nationwide sensation, attracting countless tourists from within and outside the province to visit and shop.

In 2024, under Fat Donglai's renovation plan, six renovated Yong Hui supermarkets were launched in Zhengzhou, each experiencing immense popularity upon opening and proving highly favored by tourists.

Grand Opening of Zhongyuan Qiyuji

At the beginning of 2024, a cultural theme street, "Zhongyuan Qiyuji," in Zhengzhou's Xingyang district became incredibly popular. During the New Year's Day and Spring Festival holidays last year, the street saw record-breaking numbers of tourists, attracting attention and coverage from authoritative media outlets such as CCTV.

It is understood that the street is themed around Xingyang's local culture, using street performances and iconic landmarks to create a cultural experience for tourists.

Tourism Micro-Shorts Lead the Trend

In 2024, Zhengzhou's tourism industry launched hit tourism-themed micro-shorts such as "Under the Heaven's Songshan" and "Encountering Shaolin Kung Fu," centered around the national 5A-level scenic area, Songshan Shaolin Temple. Promoting Zhengzhou's Songshan tourism products through short video platforms demonstrates a novel approach and unique product offerings!

A-Level Scenic Area Development

Successful Establishment of Three National 4A-Level Scenic Areas

In 2024, three scenic areas—Zhongmu Zhengzhou Haichang Ocean Park, Gongyi Qinglongshan Ecological Tourism Area, and Guancheng Zhengzhou Shangdu Ancient City Tourism Area—obtained national 4A-level scenic area certification, enriching tourism products and enhancing service standards!

Development Highlights: Diverse Scenic Area Themes

The three 4A-level scenic areas that received certification this time represent three distinct themes: theme park (Haichang), mountain and forest recreation (Qinglongshan), and cultural park (Shangdu Ancient City), showcasing a wide range of themes. This signifies Zhengzhou's rapid and balanced expansion in all aspects of tourism.

Provincial-Level Tourism and Leisure District Development

China Railway Taihe Li: A Modern Immersive Performance District

It is understood that Taihe Li currently features two themed districts: "Yinxiang 1923" and "Tang Song Menghua." "Yinxiang 1923" showcases Zhengzhou's century-old charm, while "Tang Song Menghua" uses traditional performances to create an immersive experience of the prosperous Tang Dynasty.

Mojie Wenchuang Park: A Modern Urban Leisure District

If we were to describe Mojie Wenchuang Park in one sentence, it would be: a youthful, modern, and life-oriented urban leisure district.

Mojie, emerging from the city's memory, offers tourists a place to revisit Zhengzhou's past.

Tourism Insights:

Zhengzhou's tourism industry in 2024 was vibrant and exciting, showcasing only a glimpse of its prosperity from a tourist's perspective. Tourism enhances lives, and Zhengzhou's tourism industry is actively putting this development concept into practice.

Finally, let's use a set of data to witness Zhengzhou's tourism achievements in 2024!

During the 2024 Spring Festival holiday, Zhengzhou received 13,887,000 tourists; during the May Day holiday, 10,776,000 tourists; and during the National Day holiday, 16,142,000 tourists.

Special Research on Tourism Industry Investment

To gain a deeper understanding of the investment and development of the tourism industry, the China Tourism Academy, in collaboration with the China Amusement Park Association and other organizations, is conducting a special research project on investment in the tourism industry. All member units and tourism enterprises are cordially invited to participate in the research.

▲Scan the QR code to complete the questionnaire

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